[2023年12月最新リリース]MKT-101問題集でMarketing Cloud Consultant認証 [Q44-Q67]

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[2023年12月最新リリース]MKT-101問題集でMarketing Cloud Consultant認証

最新の完璧なMKT-101問題集問題と解答で100%パスさせます

質問 # 44
Which two statements are accurate regarding segmentation options in Marketing Cloud? Choose 2 answers

  • A. A random data extension can be updated with a filter activity.
  • B. A filtered data extension can be populated with a filter activity.
  • C. A data extension can be updated using a query activity.
  • D. A data filter can be automated with a filter activity.

正解:A、D


質問 # 45
Northern trail Outfitters (NTO) is designing a journey for its platinum loyalty members. There are more than 2 million NTO loyalty but 100,000 of them qualify as Platinum. NTO stores all loyalty member information in a single data extension.
What is he optimal segmentation process that NTO should use to ensure only Platinum members receive the journey emails?

  • A. Use Filter Contacts criteria in the journey entry source.
  • B. Use a Decision Split activity on the journey canvas.
  • C. Use Automation Studio to query a population into a data extension.

正解:C


質問 # 46
Northern Trail Outfitters is expanding its marketing efforts globally. Each country's marketing department has its own business unit and is responsible for the creation and execution of all the marketing campaigns. The Marketing Cloud Administrator is having trouble keeping up with the consultant influx of new users and would like to speed up the turnaround of granting new users access to Marketing Cloud.
In which two ways could this be accomplished? Choose 2 answers

  • A. Assign Administration User permissions to each business unit.
  • B. Assign Administration User permissions to individual users.
  • C. Assign Channel Managers the role of Marketing Cloud Analyst.
  • D. Assign Administration User permissions to the Channel Manager role.

正解:A、D


質問 # 47
Northern Trail Outfitters wants to send a welcome email to Contacts when a Contact record is added as a campaign Member to a 'Loyalty Member' Campaign in Sales Cloud.
Which method should they use to send the email from Marketing Cloud?

  • A. Create a scheduled Automation with a Query Activity and a Send Email Activity
  • B. Use Content Builder Send Flow to send the email to the Salesforce Campaign
  • C. Create a Journey with a Salesforce Data entry source and an Email Activity
  • D. Create a Journey with a Salesforce Campaign entry source and an Email Activity

正解:D


質問 # 48
Northern Trail Outfitters manually sent an HTML email to subscribers which contains a link to the wrong landing page for a particular campaign.
Which option minimizes the impact of this error?

  • A. Have Support recall the email if it has not yet been opened by a subscriber.
  • B. Locate the job under Tracking and update the URL in the Job Links tab.
  • C. Send another email to the same subscribers containing the correct link.
  • D. Update the link in the stored email content and it will be pulled in automatically.

正解:B


質問 # 49
Northern Trail Outfitters is using a Salesforce entry event in a Journey to send SMS to contacts located in the United States. They notice new SMS contacts are not receiving messages, and the mobile number in the Salesforce Entry Data Extension was missing the country code.
How could they resolve this issue?

  • A. Configure the phone field in Salesforce as US locale.
  • B. Format the phone field in Salesforce as +l[phonenumber],
  • C. Select 'US' as the sending country in SMS activity.
  • D. Select 'Normalize Phone Number* in Journey settings.

正解:B


質問 # 50
A publishing company presented the following: A need to send renewal reminders to customers whose subscribers expire in 7 days and 15 days. A campaign needs to created and managed by a general marketing user who will not have administrative rights and who is not technical. The customer's expiration data is included in the data filter.
Which three components should the customer's solution include?

  • A. Automation Studio
  • B. Data Filter
  • C. Triggered Send
  • D. Suppression List
  • E. Template Based emails

正解:A、B、E


質問 # 51
Which feature would a marketer use to build a Send Classification? (Choose 2)

  • A. Delivery Profile
  • B. Sender Profile
  • C. Custom Profile Center
  • D. Reply Mail Profile

正解:A、B


質問 # 52
Northern Trail Outfitters (NTO) specializes in delivering snack boxes to its members. NTO offers a 90-day trial on the snack
boxes. NTO would like to send out a series of emails to educate and remind members to purchase the snack box subscription before the 90-day trial ends. Which tool is recommended for this scenario?

  • A. Guided Send
  • B. Automation Studio
  • C. Triggered Emails
  • D. Playbooks/Journey builder

正解:B


質問 # 53
A customer managed to automate nightly imports and also has the ability to manually import files via the import wizard ,what needs to be reconfigured in the marketing cloud account,

  • A. enhance ftp
  • B. file transfer
  • C. data loader
  • D. encrypted ftp

正解:A


質問 # 54
Leading up to various holidays seasons, Northern Trail Outfitters (NTO) plans to included special events and content in its emails. This content will change throughout the year.
What should NTO use to ensure the most up-to-date content is included in each email?

  • A. Einstein Content Selection
  • B. Reference Content Block
  • C. Dynamic Content Block

正解:A


質問 # 55
A customer asks why the send time values within an email are not being added to a Send Log.
Which two actions would successfully write send time variables to their Send Log? Choose 2 answers

  • A. Match an AMPscript variable name to a Send Log field.
  • B. Enable send logging to a data extension during send process.
  • C. Use the WriteToLogO AMPscript function In the content.
  • D. Ensure the send log Is linked In an attribute group.

正解:A、B


質問 # 56
Northern Trail Outfitters (NTO) would like to improve email open rates to increase subscriber engagement and improve deliverability.
What action should NTO take to increase open rates?

  • A. Send earlier in the day to give subscribers more time to check email.
  • B. Include relevant preheader text in every email.
  • C. Use images, not text, to improve email look and branding.
  • D. Add a clear, brief, and urgent call-to-action.

正解:B


質問 # 57
What is the timeline for which an unsubscribe request must be honored and processed as outlined by the CAN-SPAM Act?

  • A. 5 business days
  • B. 30 calendar days
  • C. 24 hours
  • D. 10 business days

正解:D


質問 # 58
Northern Trail Outfitters wants to send a welcome email to Contacts when a Contact record is added as a campaign Member to a 'Loyalty Member' Campaign in Sales Cloud.
Which method should they use to send the email from Marketing Cloud?

  • A. Create a scheduled Automation with a Query Activity and a Send Email Activity
  • B. Create a Journey with a Salesforce Data entry source and an Email Activity
  • C. Create a Journey with a Salesforce Campaign entry source and an Email Activity
  • D. Use Content Builder Send Flow to send the email to the Salesforce Campaign

正解:D


質問 # 59
A customer needs to import data from an SFTP site. The customer wants to:
* Segment the contents of the file and then send emails.
* Transfer the file to the SFTP site at various times daily.
* Send to data extensions.
What sequence of automation activities should meet these requirements?

  • A. File Drop: Import File > Group Refresh > Send Email(s)
  • B. Scheduled: Import File > SQL Query(s) > Send Email(s)
  • C. Scheduled: Transfer File > Import File > SQL Query(s) > Send Email(s)
  • D. File Drop: Import File > SQL Query(s) > Send Email(s)

正解:D


質問 # 60
The CMO at Northern Trail Outfitter (NTO) has tasked the marketer with tracking the performance of NTO's welcome and post purchase journeys.
Which action should the marketer take to evaluate journey performance?

  • A. Define a goal for each journey.
  • B. Review opens and clicks activity summaries.
  • C. Export the journey email analytics

正解:A


質問 # 61
Where do you click Connect Campaign to associate a campaign with a journey?

  • A. The Campaign Messages component on the campaign record
  • B. Journey Builder
  • C. The Campaign Messages component on the Lead or Contact record
  • D. Email Studio

正解:B


質問 # 62
Which three statements are correct regarding the automation tools in Marketing Cloud?
Choose 3 answers

  • A. Automation Studio and Journey Builder allow users to repeat an interaction indefinitely.
  • B. Journey Builder allows users to inject Contacts from a data extension which is updated by Automation Studio.
  • C. Automation Studio and Journey Builder allow users to define the parameters of a send within the tool.
  • D. Automation Studio and Journey Builder allow users to define a wait activity based on duration.
  • E. Journey Builder allows users to update a contact record in a journey or import data into a data extension.

正解:A、B、C


質問 # 63
Northern Trail Outfitters (NTO) needs to use a point-and-click tool to test segmentation rules and verify that theD18912E1457D5D1DDCBD40AB3BF70D5D
correct subscribers are included in the segment. NTO will need to automate the refreshing of the segment
once it is tested.
Which two tools should be used to test and configure the segment? (Choose two.)

  • A. Filtered Group
  • B. Filter Activity
  • C. SQL Query Activity
  • D. Data Filter

正解:A、B


質問 # 64
Northern Train Outfitters wants the From Name on the monthly Newsletter to come from a specific User who is set up in the Marketing Cloud. Which feature would be used to set up this From Name selection?

  • A. Delivery Profile
  • B. Sender Profile
  • C. Content information
  • D. Can-SPAM classification

正解:D


質問 # 65
NTO has scenario of a journey for "post-purchasing communication": which re-entry setting is correct?

  • A. reentry only after exiting
  • B. no reentry
  • C. reentry after time
  • D. reentry anytime

正解:D


質問 # 66
Northern Trail Outfitters just launched a new line of tents and sent a targeted email campaign to introduce the product to its customers.
Where in Email Studio can the marketer see the performance summary of the recent email send?

  • A. Send Performance tab
  • B. Overview tab within Tracking
  • C. Job Links tab within Tracking
  • D. Summary tab

正解:B


質問 # 67
......


Salesforce MKT-101認定は、マーケティング業界で高く評価され、世界中の雇用主に認められています。この認定は、マーケティングクラウドを効果的に活用して顧客の旅を作成および管理するプロフェッショナルの能力を証明し、今日のデジタルマーケティングの景観において不可欠です。雇用主は、この認定を持つ個人を求め、自社のマーケティングキャンペーンが成功するよう最適化されていることを確認することがよくあります。


この試験では、マーケティングクラウドコネクト、ジャーニービルダー、電子メールスタジオ、モバイルスタジオ、広告スタジオ、ソーシャルスタジオなど、さまざまなトピックをカバーしています。これは、60の複数選択の質問で構成される監督済みの試験であり、期間は90分です。試験の合格スコアは65%で、複数の言語で利用できます。この認定を取得することにより、専門家は顧客の旅を設計および分析するスキルを実証できます。

 

最新のMKT-101試験問題集でSalesforce試験トレーニング:https://jp.fast2test.com/MKT-101-premium-file.html

2023年最新のの問題MKT-101問題集で最新のSalesforce試験を使おう:https://drive.google.com/open?id=1j6UxZt5F2Jj8MJVISbszEwMucDMRhm54


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