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質問 # 40
You are a marketing professional who needs to create a new field for a marketing page.
You want some text to be in the field when the customer opens the page so that they have an idea of what to enter.
Which field should hold this "ghost text"?
- A. Label
- B. Default Value
- C. Prefill
- D. Placeholder
正解:D
解説:
Section: Topic 3, Create and manage marketing forms and pages
質問 # 41 
You are a functional consultant. You need to edit a live web page that contains a form used for holiday offers.
The page, and form, are visible to the outside world.
Which five steps, in sequence, are needed to complete your task? To answer, move the appropriate actions from the list of actions to the answer area and arrange them in the correct order.
正解:
解説:
Explanation
Reference:
https://docs.microsoft.com/en-us/dynamics365/marketing/create-deploy-marketing-pages
質問 # 42
You create leads in Dynamics 365 for Sales and Dynamics 365 for Marketing.
What is the lead synchronization model between the two products?
- A. Leads automatically created in Dynamics 365 for Customer Insights can be viewed in Dynamics
365 for Marketing. - B. Leads automatically created in Dynamics 365 for Customer Insights cannot be viewed in Dynamics
365 for Marketing. - C. Leads created manually in Dynamics 365 for Sales can be viewed in Dynamics 365 for Marketing.
- D. Leads created manually in Dynamics 365 for Sales cannot be viewed in Dynamics 365 for Marketing.
正解:C
質問 # 43
You are a functional consultant working at a company that is running campaigns on LinkedIn.
You have been tasked with syncing leads from LinkedIn to Dynamics 365 Marketing.
You would like all leads acquired from your LinkedIn campaigns to create a new Lead and Contact record in
Dynamics 365 Marketing. You do not want duplicates created when they are existing Leads and Contacts in
the system.
Which five steps should you perform in sequence? To answer, move the appropriate steps from the list of steps
to the answer area and arrange them in the correct order.
正解:
解説:
Explanation
Graphical user interface, text Description automatically generated with medium confidence
Reference:
https://docs.microsoft.com/en-us/dynamics365/marketing/linkedin-lead-gen-integration
https://docs.microsoft.com/en-us/dynamics365/marketing/linkedin-configuration
質問 # 44
You are creating a customer survey and you want to get good responses.
You need to analyze the responses to provide actions to best suit your organization.
Which three responses are considered best practice? (Choose three.) Each correct answer presents a complete
solution.
NOTE: Each correct selection is worth one point.
- A. Try to organize the survey in a way that groups all related questions together in sections.
- B. Define an objective for your survey so that you can ensure that all questions serve that objective.
- C. Make your surveys long so that you customers can get a chance to provide as much information as
possible. - D. Previewing or testing your survey is unnecessary because your survey tool will automatically catch
errors. - E. Be sure to mention the estimated time to complete, along with a brief overview in your invitation.
正解:A、B、E
解説:
Explanation
References:
https://docs.microsoft.com/en-us/dynamics365/customer-engagement/voice-of-customer/plan-survey
質問 # 45
Note: This question is part of a series of questions that present the same scenario. Each question in the series
contains a unique solution that might meet the stated goals. Some question sets might have more than one
correct solution, while others might not have a correct solution.
After you answer a question in this section, you will NOT be able to return to it. As a result, these questions
will not appear in the review screen.
You are a marketer at Contoso Inc.
In the past month, the marketing department has been sending customer satisfaction surveys to customers
whenever an opportunity is won. They have received over 4,500 responses.
You are analyzing the customer satisfaction survey, and do not see any results for the Net Promotor Score
(NPS) question in the Satisfaction Metrics Report. You want to see these results.
Solution: You add the NPS question as a metric in the survey.
Does this solution meet the goal?
- A. Yes
- B. No
正解:A
解説:
Reference:
https://docs.microsoft.com/en-us/dynamics365/customer-voice/satisfaction-metrics
質問 # 46 
You are a marketing professional who is conducting training for a group of marketing trainees.
You are training on marketing forms and explaining the type of forms in Dynamics 365 Marketing.
Which form type applies to each data collection purpose? To answer, drag the appropriate form type to the correct data collection purpose. Each form type may be used once, more than once, or not at all. You may need to drag the split bar between panes or scroll to view content.
NOTE: Each correct selection is worth one point.
正解:
解説:
Explanation
Reference:
https://docs.microsoft.com/en-us/dynamics365/marketing/marketing-forms
質問 # 47
Note: This question is part of a series of questions that present the same scenario. Which question in the series
contains a unique solution that might meet the stated goals. Some question sets might have more than one
correct solution, while others might not have a correct solution.
After you answer a question in this section, you will NOT be able to return to it. As a result, these questions
will not appear in the review screen.
The corporate marketing team has developed a branding strategy that includes five mandatory components and
visual requirements that must be incorporated for all materials.
The VP of Marketing, who receives a copy of each email sent, has recently seen some emails that do not
adhere to all five standards.
You need to ensure that future emails adhere to these standards.
Solution: You create an approval process on the template records. You restrict usable templates to only those
that have been approved.
Does this meet the goal?
- A. Yes
- B. No
正解:A
質問 # 48
As a Marketing Administrator you have been tasked with automatically creating leads based on interactions your marketing contacts have with your organization.
What are two ways the system can create leads from the same marketing contact? (Choose two.) Each correct answer presents a complete solution.
NOTE: Each correct selection is worth one point.
- A. It can automatically create one per visit to a landing page that is configured to create leads automatically.
- B. It can automatically create one per interaction that indicates a level of interest in a product or service.
- C. It can automatically create only one; each marketing contact equates to one lead.
- D. It can automatically create one per visit to a customer journey that is configured to create leads
automatically.
正解:A、D
解説:
References:
https://docs.microsoft.com/en-us/dynamics365/customer-engagement/marketing/lead-lifecycle
質問 # 49
You are performing initial set up steps for Dynamic 365 for Marketing.
What must you provide during first time setup?
- A. company name and email address
- B. company phone number
- C. subscription center
- D. physical sender address
正解:D
質問 # 50
The marketing department hired a new content designer to be in charge of email design and personalization.
You need to instruct the content designer on using and managing the tokens for pre-defined dynamic text.
Which two guidelines should you give to the content designer? Each correct answer presents a complete solution.
NOTE: Each correct selection is worth one point.
- A. Updating a token only applies to the current message and future messages.
- B. Removing a token only removes it from the pre-defined list; messages already using the token will continue to use the token.
- C. Removing a token will impact messages that ate currently using it. The original placeholder will be removed from the text box.
- D. Updating a token will also update the dynamic text in existing messages that use it.
正解:A、D
質問 # 51
Which two statements must be true in order for a User to approve marketing content? Each answer presents
part of the solution.
- A. The User must be in the Marketing Oversight Team or be a Marketing Professional.
- B. The Status on the marketing content must be Draft.
- C. The Status on the marketing content must be Approval Required.
- D. The User must be in the BU Admin Team or in the Marketing Oversight business unit.
正解:C、D
解説:
Reference:
https://docs.microsoft.com/en-us/dynamics365/marketing/developer/marketing-approvals-feature
質問 # 52
You are a marketing professional for Contoso, Ltd.
You want to create a marketing page that will utilize standardized content that can be used across emails, pages and forms. You elect to use the content block for this.
Which two elements are available to you when creating a content block? (Choose two.) Each correct answer presents a complete solution.
NOTE: Each correct selection is worth one point.
- A. image element
- B. divider element
- C. text element
- D. form element
正解:A、C
解説:
https://docs.microsoft.com/en-gb/dynamics365/customer-engagement/marketing/content-blocks
質問 # 53
You are responsible for all outgoing marketing emails at Contoso, Ltd.
You are tasked with the best practices aimed at increasing delivery and interaction rates.
Which question is answered by the email insight statistic listed? To answer, drag the email statistic to the
question answered by that statistic. Each statistic may be used one, more than once or not at all. You may need
to drag the split bar between panes or scroll to view the content.
NOTE: Each correct selection is worth one point.
正解:
解説:
Explanation
質問 # 54
You are a Dynamics 365 functional consultant for Contoso Ltd. Because of recent policy changes, the
marketing team needs to update the privacy policy banner text and URL.
What should you configure to implement these updates?
- A. the Landing Page settings
- B. the Application Management settings
- C. the Default Marketing settings
- D. the Marketing Data configuration
正解:A
解説:
Reference:
https://docs.microsoft.com/en-us/dynamics365/marketing/mkt-settings-landing-pages
質問 # 55
You are a marketing professional who is marketing to an engineering segment.
You need to create a new field for a marketing form. The new field needs to be a number that can support a level of precision up to 7 decimal places.
Which field type should you use?
- A. Floating Point Number
- B. Single Line on the Text
- C. Decimal Number
- D. Whole Number
正解:C
解説:
Explanation
References:
https://docs.microsoft.com/en-us/dynamics365/customer-engagement/customize/types-of-fields
質問 # 56
Drag and Drop Question
You want to create a method that will alert sales people when a lead is ready to be sold to.
This method should automatically move the lead to the Sales-Acceptance stage of the lead life- cycle.
Which four steps must you take, in order to complete your task? (Choose four.) To answer, move the appropriate actions from the list of actions to the answer area and arrange them in the correct order.
正解:
解説:
Explanation:
https://docs.microsoft.com/en-gb/dynamics365/customer-engagement/marketing/set-up-lead- scoring
質問 # 57
You are a marketing professional for Contoso, Ltd.
You are creating a marketing form and want to add a subscription list. As you go through the tool box, you see the subscription list. You notice that there are not as many lists as expected.
Which criteria should be used to allow a subscription list to be visible in the toolbox.
- A. Published Marketing Lists where the subscription field is set to True
- B. Active Marketing Lists where the subscription field is set to True
- C. Active Marketing lists where the subscription field is set to False
- D. Published Marketing Lists where the subscription field is set to False
正解:B
解説:
https://docs.microsoft.com/en-gb/dynamics365/customer-engagement/marketing/set-up-subscription-center#add-a-subscription-list-to-a-subscription-form
質問 # 58
Your boss has asked you to send out a simple email campaign using a Customer Journey.
Which four activities must you perform in sequence? (Choose four.) To answer, move the appropriate actions from the list of actions to the answer area and arrange them in the correct order.
正解:
解説:
質問 # 59
You need to create a marketing form.
Which three form types can you use? Each correct answer presents a complete solution.
- A. landing page
- B. subscription center
- C. subscription list
- D. forward to a friend
- E. event registration
正解:A、B、D
質問 # 60 
You are a marketing administrator.
You need to edit a web page that contains a form used for holiday offers. The page and form are visible to the outside world.
Which five steps, in order, are needed to complete your task? (Choose five.) To answer, move the appropriate actions from the list of actions to the answer area and arrange them in the correct order.
正解:
解説:
Explanation
質問 # 61
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