リアルSalesforce-Loyalty-Management問題集でSalesforce正確な解答2024年最新版を試そう
Loyalty Management Salesforce-Loyalty-Management試験練習問題集
質問 # 52
Northern Trail Outfitters wants to show member information in its member portal hosted outside of Salesforce.
What is a prerequisite for using Loyalty APIs to fetch the member information?
- A. Create Data Processing jobs
- B. Create a Connected App in Platform
- C. Create custom objects in Loyalty
- D. Create customer integration code
正解：D
質問 # 53
How is Loyalty Management data, including Loyalty Program, Loyalty Tier, and Member Benefits made available in Salesforce CDP?
- A. Configure the Loyalty Data Accelerator Package.
- B. Ensure Loyalty data is enabled and mapped in the CDP daily.
- C. Configure Loyalty Management Bundle Data Mappings.
- D. Configure Loyalty data in the CDP through S3 buckets (Cloud).
正解：C
解説：
Loyalty Management data, including Loyalty Program, Loyalty Tier, and Member Benefits, is made available in Salesforce CDP through Configure Loyalty Management Bundle Data Mappings (D). This approach involves setting up specific data mappings within Salesforce CDP to ensure that data from Loyalty Management is correctly ingested, transformed, and made available within CDP for further analysis and segmentation.
質問 # 54
A new promotion named "Summer Sales" within the Loyalty Program will introduce program members to the promotional campaign and send email communication to the qualified members via Marketing Cloud.
Which the customer Data Platform (CDP) package available, which two options will need to be performed within the org to achieve the required action with minimal configuration effort in mind?
- A. Create a custom report using "Salesforce reports".
- B. Add the Segmented "Loyalty program members" to a new "Campaigns".
- C. Create a new segment within CDP.
- D. "Add Segments" within the "Promotion Segments" section of the "Summer Sales" Promotion
正解：C、D
解説：
To introduce program members to the "Summer Sales" promotional campaign and send email communication via Marketing Cloud with minimal configuration effort, the required actions within the org would be:
* "Add Segments" within the "Promotion Segments" section of the "Summer Sales" Promotion (A): This action allows for the direct association of specific member segments to the promotion, enabling targeted communication and engagement with minimal effort.
* Create a new segment within CDP (D): By creating a new segment within the Customer Data Platform (CDP), you can easily define and manage the group of loyalty program members who qualify for the
"Summer Sales" promotion. This segment can then be used in conjunction with Marketing Cloud for targeted email campaigns.
Options B and C, involving adding segmented loyalty program members to new campaigns and creating custom reports, are not as directly related to the goal of minimal configuration effort for introducing members to the promotion and communicating via Marketing Cloud.
Salesforce documentation on Loyalty Management, CDP, and Marketing Cloud integration would provide insights into efficiently setting up promotions and communicating with targeted segments of loyalty program members.
質問 # 55
A Loyalty Manager would like to monitor members' tier history in the dashboards from Analytics Studio App.
Which two fields need to be enabled in field history tracking in the Loyalty Member Tier object for this to be achieved?
- A. Loyalty Tier Group
- B. Loyalty Tier
- C. Change Reason Type
- D. Reason for Change
正解：C、D
解説：
To monitor members' tier history in the dashboards from the Analytics Studio App, the two fields that need to be enabled in field history tracking on the Loyalty Member Tier object are:
Change Reason Type (B): This field captures the type of change (e.g., manual adjustment, system-generated change) that led to the tier change, providing context for the tier history.
Reason for Change (D): This field provides specific reasons for the tier change, offering detailed insights into why a member's tier was adjusted, which is valuable information for analyzing member behavior and program effectiveness.
Option A (Loyalty Tier Group) and Option C (Loyalty Tier) are important fields for understanding tier structures and member status, but they do not specifically relate to tracking changes or the reasons behind tier history, which are crucial for analytical purposes.
Salesforce documentation on Loyalty Management and Analytics would provide guidance on configuring field history tracking and leveraging Analytics Studio to create insightful dashboards that monitor and analyze members' tier history, aiding in strategic decision-making and program optimization.
質問 # 56
An airline's Loyalty program offers several ways to accrue points, including:
* Enrollment Bonus
* Member Referral
* Flight Purchase
* Additional information on the member profile.
The Salesforce Administrator must classify the different accrual transaction journals.
What should the administrator configure to meet these requirements?
- A. Create a custom field on Loyalty Ledger object
- B. Create a Journal Type for each case.
- C. Create a Journal Subtype for each case.
- D. Create a custom field on transaction journal object
正解：C
質問 # 57
What is a business use case for integrating Marketing Cloud Personalization with Loyalty Management?
- A. To be able to send personalized marketing emails in batches.
- B. To enable the purchasing of products and take payment.
- C. To offer promotions in real-time to customers.
- D. To create unified profile from multiple source of truth and build a golden record.
正解：C
解説：
Integrating Marketing Cloud Personalization with Loyalty Management serves the crucial business use case of offering real-time promotions to customers. This integration allows for the dynamic presentation of personalized offers and promotions to loyalty members based on their current interactions, preferences, and loyalty status. By leveraging real-time data and personalized content, businesses can enhance customer engagement, encourage repeat purchases, and foster a deeper connection with their brand, ultimately driving loyalty program success and customer satisfaction.
質問 # 58
What two fields are attributed to a Loyalty Program entity in the Salesforce Customer Data Platform?
- A. Last Modified Date
- B. Reporting Enabled (Boolean)
- C. Created Date
- D. Current Member Count
正解：A、C
質問 # 59
An upset customer calls Universal Containers about the free t-shirt they were supposed to receive when enrolling in its program. The support agent verifies that the t-shirt is out of stock and decides to compensate the customer with a 50% discount valid for one year.
What should the agent do to ensure the customer receives the 50% discount?
- A. Use Issue voucher from the Loyalty Program Member page.
- B. Use the "issue Voucher" flow template.
- C. Assign a voucher definition from the customer's Loyalty Program Member.
- D. Activate the voucher assignment batch.
正解：B
解説：
When a support agent needs to compensate a customer with a 50% discount for an out-of-stock item, such as the free t-shirt in this scenario, the best course of action within Salesforce Loyalty Management is to use the "Issue Voucher" flow template (A).
Use the "Issue Voucher" flow template: This flow template is designed to streamline the process of issuing vouchers directly to loyalty program members. It allows for the customization of the voucher's value, conditions, and validity, making it an ideal solution for offering a 50% discount valid for one year to the upset customer.
The options B, C, and D, such as activating the voucher assignment batch, issuing a voucher from the Loyalty Program Member page, or assigning a voucher definition from the customer's Loyalty Program Member page, are not as straightforward or appropriate for this specific customer service scenario. The "Issue Voucher" flow template is explicitly designed for such cases, providing a guided, efficient, and customer-centric approach to voucher issuance.
The official Salesforce documentation on Loyalty Management provides detailed instructions and best practices on using flow templates, including the "Issue Voucher" flow, to enhance customer experience and satisfaction within a loyalty program.
質問 # 60
Which Loyalty Management Key Component should be used to quickly aggregate a high volume of data across many Loyalty Management objects?
- A. Decision Table
- B. Batch Management
- C. Quick Actions
- D. Data Processing Engine
正解：D
質問 # 61
A Customer Support Manager noticed that the customers support team's performance decreased since the company rolled out the Loyalty Program. The customer Support Agents complain that finding information about the Loyalty Program Member takes a lot of the time.
What is the standard solution to display the information regarding the Loyalty?
Program Member on the case detail page?
- A. Develop a custom component
- B. Embed Loyalty Member Profile Cards
- C. Create a Screen Flow
- D. Create formula fields on Case Object
正解：B
解説：
To efficiently display information about the Loyalty Program Member on the case detail page, embedding Loyalty Member Profile Cards is a standard solution. These profile cards are designed to provide a concise and comprehensive view of the member's loyalty information, including membership details, points balance, tier status, and recent transactions, directly within the context of a case. This allows customer support agents to quickly access relevant loyalty information without navigating away from the case record, improving efficiency and enabling better support. Salesforce documentation suggests using embedded components like profile cards to enhance user experience and access to information within record pages.
質問 # 62
Universal Container sells sports shoes through on eCommerce system. The Loyalty Program Members earn points in real-time with every purchase made.
How can this be built into Salesforce?
- A. Create with the external system to create Transaction Journals.
- B. Download an app from the AppExchange to connect Salesforce and the external system.
- C. Create customer web service with Order Object
- D. Create an schedule process to call the external system.
正解：A
質問 # 63
A company has recently rolled out a Loyalty Program with three tiers. The lowest tier is Silver, and the highest tier is Platinum. The company decided to offer Platinum members exclusive access to VIP events.
How should an Administrator configure the Loyalty Program for Platinum members?
- A. Set up Members "Exclusive Access to VIP Events" as a Loyalty Tier Benefit
- B. Set up Members "Exclusive Access to VIP Events" as a Transaction Journal
- C. Set up Members "Exclusive Access to VIP Events" as a Voucher
- D. Set up Members "Exclusive Access to VIP Events" as a Member Promotion
正解：A
解説：
To offer Platinum members exclusive access to VIP events, an Administrator should Set up Members
"Exclusive Access to VIP Events" as a Loyalty Tier Benefit (D). Configuring this exclusive access as a tier benefit specifically for Platinum members allows for clear differentiation of tiers and provides a compelling incentive for members to reach and maintain the Platinum tier. This setup ensures that the highest-tier members receive appropriate recognition and rewards, enhancing their loyalty and engagement with the program.
Options A (Voucher), B (Member Promotion), and C (Transaction Journal) do not accurately represent the method for providing exclusive event access as a distinct benefit of attaining the Platinum tier within a loyalty program.
質問 # 64
A company is designing a new Loyalty Program to reward its members based on purchases and short-term and long-term engagement with the program.
Which two types of currency does Salesforce Loyalty Management offer out-of-the-box that can be configured to accomplish the company's Loyalty Program objectives?
- A. Fixed Model and Qualifying Points
- B. Non-Qualifying Points and Qualifying Points
- C. Non-Qualifying Points and Activity Points
- D. Fixed Model and Activity Model
正解：B
解説：
Salesforce Loyalty Management offers two types of currency out-of-the-box that can be configured to accomplish the company's objectives for rewarding members based on purchases and engagement:
* Non-Qualifying Points and Qualifying Points (B): Non-Qualifying Points are typically used for
* redemption purposes, allowing members to redeem these points for rewards or benefits. Qualifying Points, on the other hand, are often used to determine a member's tier or status within the loyalty program, often based on their purchases or engagement activities.
Fixed Model and Activity Model (option A), Activity Points (option C), and Fixed Model in combination with Qualifying Points (option D) are not types of currency offered by Salesforce Loyalty Management. The system specifically uses Non-Qualifying and Qualifying Points to differentiate between points that contribute to tier status and those available for redemption.
Salesforce documentation on Loyalty Management would detail the configuration and use of these currencies within a loyalty program, including how they can be tailored to meet specific program objectives.
質問 # 65
The VP of Loyalty Technology at ABC Corp. wants to launch a new Loyalty program with minimal development time. However, its current Loyalty engine requires several complex system integrations with its marketing and customer service platforms. A Technical Consultant is brought in to assess the company's business requirements and recommend a feasible solution to deliver the desired Loyalty program for its customers.
Which two seamless integrations within the Salesforce ecosystem, does
Salesforce Loyalty Management offer that can be easily enabled by the Technical Consultant to meet the customer's business requirement?
- A. Supplier and Partner Ecosystem
- B. Third-party Customer Data Platform (CDP)
- C. Salesforce Marketing Cloud
- D. Salesforce Service Cloud
正解：C、D
解説：
Salesforce Loyalty Management offers seamless integrations within the Salesforce ecosystem that can be easily enabled to meet ABC Corp.'s business requirements for launching a new Loyalty program, including:
Option A: Salesforce Service Cloud, which can be integrated to manage customer service interactions and inquiries related to the Loyalty Program, enhancing the overall customer experience.
Option D: Salesforce Marketing Cloud, which allows for the creation and management of targeted marketing campaigns to engage Loyalty Program members, promote rewards, and encourage participation.
質問 # 66
Northern Trail Outfitters, wants to implement its new Loyalty Program. The Chief Marketing Officer wants to offer the following benefits to customers:
* Award points to the customer that can be redeemed for products in the store
* Gamify customers that spend the most to receive exclusive benefits.
What three elements should the Administrator configure?
- A. Set up a tier system based on a cumulative spending value
- B. Set up promotions
- C. Set up one qualifying currency
- D. Set up vouchers for specific products
- E. Set up one qualifying currency and a non-qualifying currency
正解：A、B、C
解説：
For Northern Trail Outfitters' Loyalty Program offering, the Administrator should configure:
B: One qualifying currency to track points that can be redeemed for products.
C: A tier system based on cumulative spending to gamify and reward top spenders with exclusive benefits.
E: Promotions to create special offers or rewards that can enhance the Loyalty Program's appeal and engagement.
質問 # 67
What are the three required steps in settings up Loyalty promotion with Salesforce CDP and Marketing Cloud?
- A. Enable Service Connector for Promotion Escalations.
- B. Activating and Publishing the Segment
- C. Enable Connector Settings on all the Loyalty Objects
- D. Automatically Add a New Individual Relationship
- E. Send Loyalty Promotion Segments to marketing Cloud
正解：A、B、E
解説：
Setting up a loyalty promotion with Salesforce CDP (Customer Data Platform) and Marketing Cloud involves several critical steps to ensure seamless integration and functionality. The first step, 'Send Loyalty Promotion Segments to Marketing Cloud,' involves identifying and segmenting your loyalty members in Salesforce CDP and then transferring these segments to Marketing Cloud for targeted marketing efforts. 'Activating and Publishing the Segment' is crucial as it makes the segment available for use within Marketing Cloud, allowing for personalized engagement with the segmented audience. Lastly, 'Enable Service Connector for Promotion Escalations' is essential for ensuring that any promotional activities or escalations are properly managed and communicated between Salesforce CDP, Loyalty Management, and Marketing Cloud, providing a cohesive experience across platforms.
質問 # 68
Universal Container have a points-based Loyalty Program and a B2C commerce website built with a Commerce built with a Commerce Cloud solution; the clients orders are already synchronized with Loyalty Management. With the every purchase, Loyalty members will earn points. The Directory wants to have traceability of every order transaction on the Loyalty Management app.
What does the Salesforce Administrator have to do?
- A. Create a custom text field in Transaction Journal object to save the order purchased by the client.
- B. Use the standard Order Lookup of the Transaction Journal Object
- C. Create a custom Lookup field in Transaction Journal object to save the order purchased by the Loyalty member.
- D. Use standard Order Lookup on the Loyalty Ledger object
正解：B
解説：
For traceability of every order transaction in the Loyalty Management app, the Salesforce Administrator should utilize the standard Order Lookup field of the Transaction Journal Object. This field is designed to create a direct relationship between a loyalty transaction and the corresponding commerce order, enabling clear visibility and tracking of how each order impacts loyalty points and member accounts. This setup ensures that every purchase made by Loyalty members that earns points is directly linked and traceable in the Loyalty Management application, facilitating easier tracking and management of member transactions.
質問 # 69
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