[2026年03月] 最新のSalesforce Marketing-Cloud-Email-Specialist認定練習テスト問題
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質問 # 62
Every day, Northern Trail Outfitters (NTO) adds to a data extension with purchasers of a new luxury cooler line. To give these customers a high-end purchasing experience, NTO wants to send a customized
'congratulations' email the day they are posted in the data extension, and follow up with a review request 14 days later.
Which automation solutions should be set up to accommodate this request?
- A. Journey Builder and Behavioral Triggers
- B. Automation Studio and Path Optimizer
- C. Automation Studio and Journey Builder
正解：C
質問 # 63
The marketing team at Northern Trail Outfitters (NTO) is working to make newsletter emails more relevant to subscribers. The first step is to segment subscribers, so NTO is not sending a "batch and blast" newsletter.
The second step is to personalize content based on the data that has been collected from subscribers.
What are two ways NTO can continue to improve the relevance of its newsletter? (Choose two.)
- A. Use a substitution string to populate a photo of the subscriber in the header of the email.
- B. Change the color of the email background to match their subscribers' preferred color of choice.
- C. Use a substitution string to populate a subscriber's name in the subject line.
- D. Create content tailored to subscribers' interests and use dynamic rules to populate relevant content.
正解：B、D
質問 # 64
Northern trail Outfitters recently purchasedstock art to be used within its emails. However, given the sheer amount of content, locating images for specific campaigns proves to be difficult.
Which solution should make locating appropriate images easier?
- A. Configure Eastern Content Tagging to automatically tag stock art.
- B. Import a metadata tag index for the stock art so the images are searchable
- C. Select categories and content type from the import dropdown when importing images.
正解：B
解説：
Reference: Salesforce Marketing Cloud Documentation on Content Management and Metadata Tagging
質問 # 65
Each time Northern Trail Outfitters sends its monthly promotional email, the volume of support calls spike. The executive team would like the marketing team to slowly send emails throughout the day to avoid customers waiting on hold.
Which feature should the marketing team use to achieve this?
- A. Triggered Send
- B. Send Email Activity
- C. Send Flow
- D. Send Throttling
正解：D
質問 # 66
Northern Trail Outfitters wants to display different content areas based on the subscriber data.
Which two features can be used to accomplish this? (Choose two.)
- A. AMPscript
- B. Profile Mappin
- C. Dynamic Content
- D. Personalization Strings
正解：A、C
質問 # 67
A NTO branding guidelines require heavy use of imaginary on its websites, app, e-mails, ads etc., what are two ways that NTO can optimize its email design to honor branding guidelinesand ensure subscribers are getting the best experience possible.
Choose two answers
- A. use custom corporate font to match NTObrand
- B. let them be completely image based
- C. style or text for when images do not display automatically
- D. add background colors that match branding
正解：A、D
質問 # 68
A marketer is completing a Send Preview based on a pre-deployment checklist.
What task is validated during the Send Preview?
- A. Identify phrases like "click here" or "Free!" that could be marked as spam.
- B. Ensure subscriber status at the time of send is Subscribed or Bounced.
- C. Confirm that each content area specified in the dynamic content rules exists.
- D. Ensure subscribers have not unsubscribed or are undeliverable.
正解：C
解説：
Explanation/Reference:
質問 # 69
A marketer is using list-based sending, and wants to segment subscribers who have a value of "EMEA" in the Region Attribute.
What tool will produce this audience?
- A. SQL Query Activity
- B. Filters
- C. Send Flow
- D. Audience Builder
正解：D
質問 # 70
Northern Trail Outfitters (NTO) needs a quick listing of all emails sent from the past calendar year across all business units. It should include basic metrics for each send.
Which out-of-the-box report provides what NTO needs?
- A. Email Performance Over Time
- B. Account Send Summary
- C. Email 5ends by User
正解：B
質問 # 71
An email marketer has been tasked with increasing open rates on a weekly newsletter that currently uses a consistent, identifiable subject line: "NTO Weekly: Topics of interest this week." Which two best practices should the marketer use to make the subject line more effective? (Choose two.)
- A. A/B test the effectiveness of different subjects.
- B. Keep the subject text between 50 and 100 characters long.
- C. Include information relevant to the message in the subject line.
- D. Include "RE:", "FWD:", "etc." to get the reader's attention.
正解：A、C
質問 # 72
Northern Trail Outfitters' marketing team includes the nearest store to customers in the template of its emails.
This data extension only needs to be updated when store information changes, such as when a new store opens or a store closes.
How could this be achieved?
- A. Create a scheduled automation to import the file on a recurring basis with store information.
- B. Create a file drop automation to initiate when the store's data extension is updated via import.
- C. Create an automation to begin when information changes on a store object using a workflow rule.
- D. Create a file drop automation to import the file when placed on the specified directory on the Enhanced SFTP.
正解：D
質問 # 73
What is the number one trend being seen in the email marketing space? (Choose 2)
- A. People like email marketing b/c they can choose what they subscribe to.
- B. Redesigning email to improve click-through rates on a mobile device.
- C. Between 40-60% of consumers are reading email on their smart phones.
- D. More and more people are subscribing to email marketing.
正解：B、C
質問 # 74
Northern Trail Outfitters wants to utilize an Amazon s3 bucket to import data into Marketing Cloud Data Extensions.
What should be used to achieve this?
- A. Import Activity
- B. Import Wizard
- C. Ingest API
正解：A
解説：
Explanation
An Import Activity is a type of automation activity that can be used to import data from an external source into a data extension. It supports various file transfer protocols, including Amazon S3 buckets. An Import Activity can be configured to run on a schedule or triggered by an event.
質問 # 75
A marketer for Northern Trail Outfitters needs to share multiple assets in Content Builder for a campaign with another business unit in their account. How should the marketer share these assets?
- A. Create and share a new folder for the assets in Content Builder.
- B. Individually share each asset with the other business unit in Content Builder.
- C. Switch to Classic Content to move the assets into the Shared Content folder.
- D. Move the content into the Shared Content folder in Content Builder.
正解：D
質問 # 76
A marketer is asked to create a sendable data extension from various tables including orders, subscribers, and product line items. The resulting data extension will be used as an entry source for a journey.
Which tool should help create this table?
- A. Data Designer
- B. Audience Studio
- C. Automation Studio
正解：B
質問 # 77
A marketer for Northern Trail Outfitters needs to share multiple assets in Content Builder for a campaign with another business unit in their account. How should the marketer share these assets?
- A. Move the content into the Shared Content folder in Content Builder.
- B. Individually share each asset with the other business unit in Content Builder.
- C. Switch to Classic Content to move the assets into the Shared Content folder.
- D. Create and share a new folder for the assets in Content Builder.
正解：D
質問 # 78
Northern Trail Outfitters (NTO) wants to add automation to its email marketing. Which automation should NTO create as a good first step?
- A. An automation that Imports subscriber data regularly and updates key data extensions
- B. An automation that contains several recurring emails and decisioning points
- C. An automation that deletes old data extensions, emails, and reports
正解：C
質問 # 79
A marketing manager wants to import the Not Sent extract into a data extension to leverage as an exclusion audience.
Which steps should be configured within Automation Studio to accomplish this?
- A. Tracking Extract > File Transfer > Import Activity
- B. Tracking Extract > Import Activity > Data Extension Extract
- C. Tracking Extract > Import Activity > SQL Activity
正解：A
解説：
To import the Not Sent extract into a data extension and use it as an exclusion audience, the correct sequence of steps in Automation Studio involves:
* Tracking Extract to get the Not Sent data,
* File Transfer to move the extracted file to the safehouse or appropriate location,
質問 # 80
NTO just hired a new associate whose ...email is going to start creating and deploying the companies' monthly campaigns and NTO need to ensure that no mistakes are made. Which two elements of the sent can be reviewed with approvals? Choose two answers
- A. send count
- B. hyperlinks
- C. subject line
- D. from name
正解：C、D
質問 # 81
Northern Trail Outfitters (NTO) has rolled out changes to the OTS CTA button color.
Where should NTO be able to see if there has been a lift in the overall likelihood to click?
- A. Einstein Engagement Scoring
- B. Einstein Messaging Insights
- C. Einstein Engagement Frequency
正解：A
解説：
Einstein Engagement Scoring is a feature that assigns scores to subscribers based on their likelihood to open, click, or unsubscribe from an email. Marketers can use these scores to segment their audience and optimize their email campaigns. [Source: Trailhead]
質問 # 82
A marketer has scheduled an email that was approved in Content Builder Approvals by their manager. The marketer then receives a message from their manager that changes are needed and an email approval has been withdrawn.
What should happen with the scheduled send, if no other action is taken?
- A. The Send is paused unit is approved again.
- B. The send is canceled when the approval is withdrawn.
- C. The originally approved version of the email will be sent.
正解：C
解説：
Explanation
The originally approved version of the email will be sent if the approval is withdrawn after scheduling the send. The withdrawal of approval does not affect the scheduled send, unless the marketer cancels or reschedules it manually. [Source: Trailhead]
質問 # 83
Northern trail Outfitters recently purchased stock art to be used within its emails. However, given the sheer amount of content, locating images for specific campaigns proves to be difficult.
Which solution should make locating appropriate images easier?
- A. Import a metadata tag index for the stock art so the images are searchable
- B. Configure Eastern Content Tagging to automatically tag stock art.
- C. Select categories and content type from the import dropdown when importing images.
正解：B
質問 # 84
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