2024年最新の検証済みMarketing-Cloud-Email-Specialist問題集と解答であなたを合格確定させるSalesforce Marketers試験解答! [Q67-Q87]

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2024年最新の検証済みMarketing-Cloud-Email-Specialist問題集と解答であなたを合格確定させるSalesforce Marketers試験解答!

Marketing-Cloud-Email-Specialist試験問題集で100%合格率Marketing-Cloud-Email-Specialist試験!


Salesforce Certified Marketiefed Cloud Email Specialist Scordentialを保持することで、候補者が電子メールマーケティングのベストプラクティスを確実に理解しており、Salesforce Marketing Cloud Platformを使用して電子メールキャンペーンを作成、管理、分析できることを実証しています。この認定は、専門家が競争の激しい雇用市場で際立っており、キャリア成長の機会を強化するのに役立ちます。さらに、Salesforce Marketing Cloud Platformを使用してマーケティング目標を達成するのを支援できる熟練した専門家を特定して雇う企業が支援することもできます。


Salesforce Marketing-Cloud-Email-Specialist認定試験は、マーケティング業界のプロフェッショナルにとって高く求められる資格です。この認定資格は、Salesforce Marketing Cloudプラットフォームを使用した、メールマーケティング戦略、自動化、ベストプラクティスに関する候補者の専門知識をテストするために設計されています。この認定資格は、グローバルに認められ、メールキャンペーンの作成と実施、データの分析、パフォーマンスの最適化などのスキルを、プロフェッショナルに認定します。


Salesforce Marketing-Cloud-Emailスペシャリスト試験は、電子メールマーケティングに優れている専門家にとって不可欠な認証です。この認定に合格することにより、メールマーケティングのベストプラクティス、電子メールデザイン、電子メールの自動化、電子メール分析の専門知識を実証します。この認定は、メールマーケティングスペシャリストとしてのキャリアに多くの機会を開くことができます。

 

質問 # 67
A marketer has created an event confirmation email which is sent to all registration of their cooking-while-camping sessions. They use Connect to integrate to their CRM and want update records directly a recipient clicks the 'Confirm RSVP button.
Which automation solution should easily allow this action?

  • A. Automation Studio
  • B. Journey Builder
  • C. Behavioral Triggers

正解:B


質問 # 68
A marketer is completing a checklist prior to deploying an email, what action will
validate feature completed when initiated

  • A. confirm that each content area specified in the dynamic content rules existed.
  • B. ensure subscriber status at the time of send subscribe or bounced.
  • C. ensure subscriber have not subscribed or are undeliverable.
  • D. Identify phrases like click here or free that could be marked as spam

正解:A


質問 # 69
What two additional best practices could be applied to the company's new email design?
Choose 2 answers

  • A. Corresponding call-to-action included in primary message
  • B. Use of emojis in preheader text
  • C. A mix of old branding with new branding
  • D. Mobile optimized emails

正解:D


質問 # 70
A marketer has been asked to collect corner information using Marketing Cloud for users obtained from social channels for future mailing.
What should the marketer do to accomplish this?

  • A. Use an interactive form from email Studio to collect this information
  • B. Web Studio to capture Query parameters from social media link.
  • C. Use Journey Builder to build an audience using Ad Studio.

正解:B


質問 # 71
Northern Trail Outfitters wants to send shipping email notifications to members, Shipping fulfillment data is included in a file that is moved at frequent intervals to a folder on their Enhanced SFTP Account.
Which solution could be used to achieve this?

  • A. Transactional Send in Journey Builder
  • B. File Drop Starting Source in Automation Studio
  • C. File Drop Entry Source in journey Builder
  • D. Import Activity in Automation Studio

正解:D


質問 # 72
A marketing manager is reporting on the degree of customer engagement with the company's email. Which metric can be used?

  • A. List Growth Rates
  • B. Click Through Rates
  • C. Bounce Rate
  • D. Influenced Revenue

正解:B


質問 # 73
Northern Trail Outfitters (NTO) has a new product launch.
Which tool should enable NTO to easily target the most loyal subscribes?

  • A. Einstein Engagement Scoring
  • B. Path Optimizer
  • C. Google Analytics Audience

正解:C


質問 # 74
After sending an initial 'welcome' email, Northern Trail Outfitters needs to configure Journey Builder to continue a customer acquisition journey after a purchase is made on its website.
Which type of activity should be used?

  • A. Engagement Split
  • B. Behavioral Trigger
  • C. Wait Until Event

正解:B


質問 # 75
NTO has planned cross channel marketing efforts based on how subscriber respond to the email and when the last purchased, NTO is evaluating both automation studio an journey builder for its campaign and are learning towards journey builder due to available activity Which three standard canvas activates are available in journeybuilder, chose three answers

  • A. send SMS
  • B. SQL query activity
  • C. wait until decision split
  • D. post to Facebook

正解:A、B、C


質問 # 76
After sending an initial 'welcome' email, Northern Trail Outfitters needs to configure Journey Builder to continue a customer acquisition journey after a purchase is made on its website.
Which type of activity should be used?

  • A. Engagement Split
  • B. Behavioral Trigger
  • C. Wait Until Event

正解:B

解説:
Explanation
Behavioral Trigger is the correct answer. A behavioral trigger is a type of entry source that allows you to inject contacts into a journey based on their behavior or interaction with your brand. For example, you can use a behavioral trigger to start a journey when a contact makes a purchase on your website, clicks a link in an email, or fills out a form on a landing page. You can learn more about this in the Journey Builder Basics module on Trailhead.


質問 # 77
A marketer for Northern Trail Outfitters needs to share multiple assets in Content Builder for a campaign with another business unit in their account. How should the marketer share these assets?

  • A. Individually share each asset with the other business unit in Content Builder.
  • B. Move the content into the Shared Content folder in Content Builder.
  • C. Create and share a new folder for the assets in Content Builder.
  • D. Switch to Classic Content to move the assets into the Shared Content folder.

正解:C


質問 # 78
Northern Trail Outfitters (NTO) was unable to process coupon codes for several days, when caused customers to complain about their experience. NTO would like to apologies by offering an upgraded coupon to help improve customer satisfaction What should NTO do to automate the process of finding its affected customers?

  • A. Filter the data based on a specific date range.
  • B. Query the data using a specific date range parameter
  • C. Use Einstein engagement scores to identify affected users.

正解:A


質問 # 79
A marketing manager wants to see how the cross-channel customer population has changed over the last 6 months.
Which report should be run to provide this Information?

  • A. Contacts Count
  • B. Audience Engagement Over Time
  • C. Contacts Analytics

正解:C


質問 # 80
NTO is having its annual footwear sale,NTO wants to top its revenue from last year sale, the campaign last year was a series of emails targeting NTO customer who expressed a specific interest in footwear, which additional tactic should be enforced NTO targeted segmentation .

  • A. personalized imaginary infused by subscriber's preference.
  • B. feel good lifestyle imaginary featuring attractive people.
  • C. content focused on winter sports items for holiday shopping
  • D. images of products that the customers has previously purchased.

正解:A


質問 # 81
Northern Trail Outfitters (NTO) has a Master Subscriber data extension that contains profile and preference information. Various segments are created from the Master Subscriber data extension and each segment will need to be automatically refreshed daily.
Which two activities should NTO consider using? (Choose two.)

  • A. Segment Activity
  • B. Data Extract Activity
  • C. Filter Activity
  • D. SQL Query Activity

正解:C、D


質問 # 82
A customer leverages transactional messages to send order confirmations.
What type of message is most suitable in this situation?

  • A. Send Flow
  • B. Test Send
  • C. Triggered Email
  • D. User-Initiated Email

正解:C


質問 # 83
A Marketer Sends an email to a Sendable data extension. The Data Extension has a Subscriber relationship that matches Customer_ID on the data extension to Subscriber Key on the All Subscriber Lists.

  • A. The email will be sent to the email address stored on Data Extension
  • B. The email will be sent to the subscriber Key on All Subscribers List
  • C. The email will be sent to the field marked as the Primary Key
  • D. The email will be sent to the email address stored on All Subscriber Lists

正解:D


質問 # 84
A marketer is completing a checklist prior to deploying an email, what action will validate feature completed when initiated

  • A. confirm that each content area specified in the dynamic content rules existed.
  • B. ensure subscriber status at the time of send subscribe or bounced.
  • C. ensure subscriber have not subscribed or are undeliverable.
  • D. Identify phrases like click here or free that could be marked as spam

正解:A


質問 # 85
The data team at Northern Trail Outfitters wants to send a daily report of all subscribers emailed in the last 24 hours to their Enhanced FTP Export folder. The file should contain unique email addresses.
At a minimum, which activities should be configured in Automation Studio to meet their requirements?

  • A. SQL Query, Data Extract, File Transfer
  • B. SQL Query, Filter, Data Extract
  • C. Filter, Data Extract, File Transfer

正解:A

解説:
Explanation
The correct answer is A because a SQL Query activity can be used to select the unique email addresses from the data extension, a Data Extract activity can be used to export the data to a CSV file, and a File Transfer activity can be used to move the file to the Enhanced FTP Export folder. A Filter activity is not needed because the SQL Query can handle the filtering logic. A File Transfer activity is required to move the file from the Safehouse to the FTP folder.


質問 # 86
The marketing team at Northern Trail Outfitters observed a bounce rate of 23% for their last email send.
Which best practice should they follow to uphold their sender reputation?

  • A. Remove the bounced addresses before the next send.
  • B. Nothing - bounce rates up to 30% are acceptable.
  • C. Continue monitoring the bounce rate for changes.

正解:A

解説:
Removing the bounced addresses before the next send is a best practice to uphold the sender reputation and avoid being marked as spam. Bounce rates above 10% are considered high and can negatively affect the deliverability and engagement of email campaigns. [Source: Trailhead]


質問 # 87
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