Marketing-Cloud-Consultant試験問題集を提供していますSalesforce問題
Marketing-Cloud-Consultant認定ガイドPDFはリアル試験問題で100%カバー率
Salesforce Certified Marketing Cloud Consultantを取得することは、マーケティングオートメーションの分野でスキルと知識を向上させたいプロフェッショナルにとって、素晴らしいキャリアアップの機会です。この認定はグローバルに認められ、雇用主から高い評価を受けています。個人がSalesforce Marketing Cloudソリューションを実装および管理するために必要なスキルと知識を持っていることを示しています。この認定は、他の認定された専門家とネットワークを形成し、独占的なリソースやイベントにアクセスできる機会も提供します。
Marketing-Cloud-Consultant試験は、メールマーケティング、モバイルメッセージング、ソーシャルメディアマーケティング、広告、自動化、分析などの幅広いトピックをカバーしています。候補者は、Marketing Cloudプラットフォームの知識だけでなく、ビジネス結果を推進する効果的なマーケティング戦略を開発し実行する能力もテストされます。合格者は、強い技術的スキルと、戦略的思考力とステークホルダーとの効果的なコミュニケーション能力を持っていることが期待されています。この試験に合格するには、マーケティングのベストプラクティスに深い理解が必要であり、Salesforce Marketing Cloudプラットフォームを使用してこれらのプラクティスを適用する能力が必要です。
Salesforce Certified Marketing Cloud Consultant 資格を取得することで、個人や組織に多くのメリットがあります。個人にとっては、Salesforce Marketing Cloudの高度な専門知識を証明することができ、キャリアアップや収入増加につながる可能性があります。組織にとっては、認定された専門家をスタッフに抱えることで、マーケティングキャンペーンの効果を向上させ、全体的な生産性を高めることができます。全体的に、Salesforce Marketing-Cloud-Consultant 認定資格は、マーケティングテクノロジー分野で働く人々にとって貴重な資格です。
質問 # 27
Northern Trail Outfitters has acquired a new company and is importing customer data to Marketing Cloud.
They want to ensure commercial emails are not sent to email addresses who have previously opted-out.
Which feature should they use?
- A. Exclusion List
- B. Exclusion Script
- C. Auto-suppression List
- D. Suppression List
正解：C
質問 # 28
ABC Company has doubled in size over the last couple of years. Because of this growth they have decided to organize their company into Business Units to better manage operations.
Which statement is correct regarding the Business Unit functionality within Marketing Cloud? (Choose two.)
- A. Business Units can have more than one parent Business Unit.
- B. Business Units can share information with other Business Units.
- C. Business Units can mirror an organizations operational structure.
- D. Subscribers can only appear in one Business Unit.
正解：B、C
質問 # 29
Northern Trail Outfitters wants to include the body of marketing email replies captured by Reply Mail Management (RMM) within auto-forwarded messages to their Customer Success team.
How could they accomplish this?
- A. Query the RMM data view for the reply body and reference it from a data extension.
- B. Use RMM dynamic content blocks to render the email reply body.
- C. Check the Include Replies as Attachments'' box in the RMM settings.
- D. Use RMM personalization strings to render the email reply body.
正解：D
質問 # 30
A customer would like to send a quarterly re-engagement email to subscribers who have not opened in the previous three months. The customer's plans are to:
* Use an existing Paste HTML email for the first send.
* Make only minor changes to the email creative for future sends.
* Use an existing Measure to build the subscriber audience for current and future sends.
* Deploy emails manually for now, but possibly automate in the future.
Which configuration is recommended for the re-engagement email send?
- A. Guided Send
- B. Automated Send
- C. Triggered Send
- D. User-Initiated Send
正解：D
質問 # 31
Northern Trail Outfitters has several business units (BU) and each BU uses specific data extensions, like Product Information.
How Should they configure these data sources?
- A. Give users the Administrator Role so they can see all of the data.
- B. Use the File Transfer Activity to import data into each BU.
- C. Share data extensions from the top-level BU.
- D. Create a local copy of the product data in each BU.
正解：C
質問 # 32
A consultant configured a triggered send definition in Sales Cloud for a customer using Marketing Cloud Connect, The trigger is on a Custom Object called 'Shipments' and is enabled for Triggered Sends in Setup.
Which two configuration requirements should be considered when troubleshooting? (Choose 2 answers)
- A. There is a Master Detail Relationship from Contact to Shipment.
- B. The Shipment object is on the Account Related List.
- C. The Shipment object requires a Lookup to Lead or Contact.
- D. An Apex Trigger is created on the Shipment object.
正解：B、C
質問 # 33
Northern Trail Outfitters sends a monthly loyalty balance email to inform members of their current points balance. Emails are segmented based on loyalty status, and no segment should contain more than 2500 contacts for any send.
What should be used to prevent emails from being sent if they exceed 2500 contacts7
- A. Script Activity
- B. Verification Activity
- C. Stop Activity
- D. Query Activity
正解：B
質問 # 34
A marketer wants to create and edit email content, as well as generate reports and manage subscriber data.
Using the principle of least privilege, which two pre-defined roles should be assigned? Choose 2 answers
- A. Data Manager
- B. Content Creator
- C. Analyst
- D. Administrator
正解：B、C
質問 # 35
A customer needs to import data from an SFTP site. The customer wants to:
* Segment the contents of the file and then send emails.
* Transfer the file to the SFTP site at various times daily.
* Send to data extensions.
Which workflow should meet these requirements?
- A. Scheduled Automation: Transfer File > Import File > SQL Query(s) > Send Email(s)
- B. Scheduled Automation: Import File > SQL Query(s) > Send Email(s)
- C. Triggered Automation: Import File > SQL Query(s) > Send Email(s)
- D. Triggered Automation: Import File > Group Refresh > Send Email(s)
正解：C
質問 # 36
A customer is collecting data from a Smart Capture form that stores submissions in a data extension. The customer wants an email was sent to the marketing manager each morning that contains the previous days submissions as a CSV attachment. Assuming that the customer has the attachments feature enabled.
Which automation workflow will accomplish this?
- A. Scheduled Automation: SQL Query > Data Extract > Transfer File > Send Email
- B. Triggered Automation: Data Extract > SQL Query > Transfer File > Send Email
- C. Scheduled Automation: Data Extract > SQL Query > Transfer File > Send Email
- D. Triggered Automation: SQL Query > Data Extract > Transfer File > Send Email
正解：A
解説：
First Query and then data extract. Since Time is fixed so Scheduled Automation.
質問 # 37
Northern Trail Outfitters wants a simple segmentation strategy for identifying subscribers for their emails.
What solution should they use?
- A. Data Extension Entry Source in Journey Builder with a filter
- B. Attribute group in Contact Builder for segmentation
- C. Relational data extensions with primary keys to match subscribers with their data
- D. List model and Groups in Single Send Journeys
正解：D
質問 # 38
Northern Trail Outfitters wants to capture dietary preferences for Contacts who have registered for an upcoming launch event. They have created a data extension of Contacts who have registered for the event and will send them an SMS message from MobileConnect asking them to reply with their dietary preference. When Contact reply to SMS message, the response message will be inserted into a data extension using AMPscript.
Which two MobileConnect templates should be used to send the SMS message and capture the responses?
- A. Data Capture
- B. Text Response
- C. Outbound
- D. Info Capture
正解：B、C
質問 # 39
The Northern Trail Outfitters' (NTO) marketing team is launching a new email campaign. NTO's Email Specialist wants to perform quality assurance checks on the email prior to send using the Send Preview functionality.
Which three items does Preview and Test check for in an email message? Choose 3 answers
- A. Personalization strings map to attributes or data extension fields.
- B. Each content block specified in a dynamic content rule exists.
- C. Correct syntax is used on any AMPscript in the email's code.
- D. Words or phrases used may trigger spam filters.
- E. Grammar and spelling in the email text is correct.
正解：A、B、C
質問 # 40
A customer wants to send a quarterly reengagement email to subscribers who have NOT opened in the previous three months. The customer's plans are to:
* Use an existing Paste HTML email for the first send.
* Make only minor changes to the email creative for future sends.
* Send to the subscriber list.
* Deploy emails manually for now, but possibly automate in the future.
Which send method should be used?
- A. Guided Send
- B. Triggered Send
- C. Send Flow Activity
- D. Send Email Activity
正解：C
質問 # 41
Northern Trail Outfitters (NTO) experienced a 24-hour website outage beginning on a peak shopping day, as a result, a number of logged-in customers' shopping sessions were disrupted. When the site is back online, the retailer would like to encourage those shoppers to return the site and continue their shopping.
What action should NTO take? Select One
- A. Create and send an apology email that includes a discount for a future purchase to all customers.
- B. Create a user-initiated message to logged-in customers to send once the website is restarted
- C. Import a file of logged-in customers into NTO's existing abandoned cart journey in Journey builder.
- D. Do not send an email, as outage may have increased negative sentiment, resulting in unsubscribes.
正解：B
解説：
The answer can be 1 or 3. But the most appropriate solution is 1. Sending emails will not take the user to a state where they left on the website. This requires developer involvement.
質問 # 42
NTO has scenario of a journey for "post-purchasing communication": which re-entry setting is correct?
- A. reentry only after exiting
- B. no reentry
- C. reentry anytime
- D. reentry after time
正解：C
質問 # 43
A large retail group consists of a corporate team and several divisions operating under different brand names.
All plan to share one Marketing Cloud account. Each brand has its own marketing department and operates independently, with its own creative assets, subscribers, and data structure.
What are the two reasons why the recommended account configuration is one corporate Parent account, with each brand configured as a separate child Business Unit? Choose 2 answers
- A. Email sends can be separated into Tracking folders for each brand.
- B. Subscribers can be maintained at the Business Unit level.
- C. Brands can set their own physical address and SAP.
- D. User roles can be customized to allow or deny specific permissions.
正解：B、C
質問 # 44
Northern Trail Outfitters assigns a 15-digit integer as their Order ID which will be used as the primary key of a data extension. The import file contains leading zeros, but they will NOT be included in the final values.
Which data type should they use for the Order ID field?
- A. Text (15)
- B. Decimal (15,0)
- C. Decimal (15,2)
- D. Number
正解：B
解説：
Explanation
The order ID field is conducive because it places all of the items that the customers want under one order. You can imagine how problematic it would be if the rules would be set in different areas. It will be harder for the company to track the orders of each customer.
This may lead to people receiving items that they did not order or not getting any of the things that they have ordered at all. The order ID field will make everything more organized and correct. The fewer mistakes that the company makes in processing orders, the happier the customers will be with their shopping experience.
質問 # 45
Northern Trail Outfitters wants to target Contacts in an abandoned cart Journey with a Facebook ad. An Ad Campaign Activity has been added to the Journey canvas.
Which extension product should be enabled to use the Ad Campaign Activity?
- A. Advertising Studio
- B. Interaction Studio
- C. Social Studio
- D. Audience Studio
正解：A
質問 # 46
Northern Trail Outfitters and its subsidiaries use Sales Cloud and Marketing Cloud to send customers frequest email communications of new products and updates on their portfolios. They have noticed the messages and branding being sent varies greatly and would like to create a bether customer experience.
What extension product should be considered to unify the messaging and branding of these communications while still allowing personalization and timing of campaigns?
- A. Marketing Cloud Connect
- B. Distributed Sending
- C. Distributed Marketing
- D. Einstein Content Selection
正解：B
質問 # 47
An entertainment company is hosting events across the country in different venues. They want to use Contact Builder to feed Journey Builder. Contact who enter a journey will go through a decision split based on the type of event. The journey will send a series of emails and one of them will contain the venue details dynamically populated with AMP script. The Company collects the following information:
- Customer data (email address, first name, last name...).
- Event registration (email address, event ID, event name, event type, venue ID...).
- Venue details (venue ID, venue name, venue address...).
- Payment details (email address, event ID, total paid...).
The Company does not want to link everything in Contact Builder.
Which are the two data sources that must be incorporated inside Contact Builder? (Choose two.)
- A. Event Registration
- B. Customer Data
- C. Venue Details
- D. Payment Details
正解：B、C
質問 # 48
Tracking Alias question:
- A. Same URL
- B. Differentiate clicking email
- C. Email Conversion Tracking
- D. Can be found in some reports
正解：A、B、C、D
質問 # 49
Utilizing journey builder interactions for sending post-purchase communications to customers, what contact entry mode fits?
- A. Re-entry anytime
- B. No re-entry
- C. Re-entry only after exit
正解：A
質問 # 50
A customer manually imports records for sending. Each record contains a warehouse ID that is shared between Marketing Cloud and a third-party system. The customer does not have developer resources, but wants to include the warehouse ID in their tracking parameters so that the third-party system can identify the subscriber.
What should a consultant recommend?
- A. Use Dynamic Content rules to select a content area for each subscriber.
- B. Use Guide Template Language created for each field in the data extension.
- C. Use personalization strings created by selecting the data extension.
- D. Use AMPscript variables created from each field in the data extension.
正解：D
質問 # 51
A customer needs to link demographic information to its contact model in Contact Builder.
What type of relationship should be used?
- A. One-to-One Relationship
- B. Many-to-One Relationship
- C. One-to-Many Relationship
- D. Many-to-Many Relationship
正解：C
質問 # 52
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