
Salesforce Certified Pardot Consultant練習テスト2024年最新のPardot-Consultantストレスなしで合格させちゃう!
練習Salesforce Pardot Consultant Pardot-Consultant問題集オンライン試験練習テストと詳細な解説付き!
認定試験は、Pardotを使用したマーケティング自動化ソリューションの設計と実装に責任を持つプロフェッショナルにとって有益です。認定は、リードマネジメント、Eメールマーケティング、レポーティングなどのさまざまな領域で個人の知識とスキルを検証します。また、個人のキャリアとSalesforceエコシステムへのコミットメントを示すのにも役立ちます。
この試験は、Pardot の設定、リードジェネレーション、Eメールマーケティング、リードナーチャリング、スコアリングとグレーディング、レポートと分析など、さまざまなトピックをカバーしています。候補者は、効果的な Pardot キャンペーンを設計し、Salesforce と Pardot を統合し、最大の ROI を得るために Pardot キャンペーンを最適化する能力が試験で評価されます。
質問 # 22
Which activity appears on a prospect's record when they submit a Pardot form named 'Contact Us' that resides on a Pardot landing page?
- A. Pardot Successfully submitted the "Contact Us" form
- B. Nothing will display
- C. Pardot Successfully submitted the "Contact Us" landing page.
- D. Pardot Successfully submitted the "Contact Us" landing page and form
正解:A
質問 # 23
LenoxSoft uses a Salesforce web-to-lead form on their website for their Contact Us form. They want to integrate this form with Pardot and the following requirements:
* Avoid duplicates in both Pardot and Salesforce.
* Segment prospects based on form views and submissions.
Which lead generation strategy would answer both pre-requisites?
- A. Replace with a Pardot form
- B. Use another third-party form
- C. Maintain the current form
- D. Set up a form handler
正解:D
質問 # 24
Lenoxsoft is transitioning from their current marketing automation platform to Pardot. They have a landing page that they wish to migrate over to Pardot and need to understand what steps are involved in order to maintain the page's existing look and feel. What are the necessary first steps to migrate this landing page over to Pardot while maintaining the page's existing look and feel?
- A. Create layout template and import HTML from the landing page URL
- B. Create a Pardot landing page and import HTML from the landing page HTML
- C. Import the HTML file into Pardot and apply it to the landing page
- D. Import the HTML file into Pardot and apply it to the layout template
正解:A
質問 # 25
Upon provisioning Pardot, LenoxSoft's Salesforce administrator identifies that a new user, B2BMA Integration, is created. What would be the explanation for this new user?
- A. B2BMA Integration is an automatically provisioned user that enables user sync from Salesforce to Pardot.
- B. B2BMA Integration is an automatically provisioned user that creates Engagement History objects in Salesforce.
- C. B2BMA Integration is an automatically provisioned user that connects to Salesforce to sync data.
- D. B2BMA Integration is an automatically provisioned user that sends data to Einstein Analytics for B2B Marketing.
正解:C
質問 # 26
LenoxSoft has had a Product Interest form live on their website for the past 3 months. They would like to make sure that, moving forward, every time the form is submitted, a custom field is updated. They also want to update that custom field for anyone who has submitted the form before today. What combination of automation tools should LenoxSoft use to achieve this?
- A. Segmentation rule and completion action
- B. Completion action and dynamic list
- C. Dynamic list and automation rule
- D. Automation rule and completion action
正解:D
質問 # 27
A Pardot customer uses a lot of landing pages for their lead generation strategy. They are creating a layout template and importing in HTML from their website to customize the look and feel of their landing pages.
When placing a Pardot form on their Pardot landing page using this layout template, the form doesn't appear.
What could be the issue?
- A. The same layout template on both the form and the landing page was not used.
- B. The %%content%% variable tag in the layout template code was missing.
- C. The form HTML embed code in the layout template code was not used.
- D. The landing page on a browser with the cookies cleared was not tested.
正解:B
質問 # 28
"LenoxSoft is migrating prospect records from an external system into Pardot. In this external system, each prospect has 50 custom fields.
They are trying to decide which fields to recreate in Pardot before importing in the records.
What are two ways they should decide which fields to recreate in Pardot?
Choose 2 answers
- A. Ask their accounting team to review and select the five most helpful fields.
- B. Review existing forms and landing pages to understand what data needs to be collected.
- C. Filter existing prospect records to see which custom fields have the most data.
- D. Pull a report of the data they intend to use for segmentation purposes.
正解:B、D
質問 # 29
A customer does not feel that campaign influence reporting fully captures their marketing attribution since they do not market only to the contacts related to their opportunity records.
What feature should a consultant recommend to uncover additional marketing attribution?
- A. Primary - Campaign Source Attribution
B, Einstein Attribution - B. Account-to-Opportunity Matching
- C. First Touch Model
正解:B
質問 # 30
There is Custom Field Type in Pardot called Email
- A. False
- B. True
正解:A
質問 # 31
Is it possible to split Dynamic List to other Dynamic Lists?
- A. False
- B. True
正解:A
質問 # 32
Lenoxsofts licensing software is based on annual contract renewals. The marketing department is struggling to send reminders to customers, and the sales department has no insight into what reminders marketing is sending. Lenoxsoft uses the custom field "Contract" which contains the value "Renewed" for prospects who have already renewed or is blank is they have yet to renew. Lenoxsoft wishes to set up an Engagement program that does the following: - Automatically adds/removes Prospects to the Renewal Engagement program based on their renewal status - Sends a series of reminders to Prospects who have NOT yet renewed - Gives sales continuous insight into prospect engagement with the program. Based on the requirements outlined, which of the following is the best process for Lenoxsoft to set up?
- A. Build a segmentation rule with the criteria of :: Prospect Custom Field :: Contract:: is :: Renewed and an action of "Add to list" and an action of "Notify assigned user."
- B. Build an automation rule with the criteria of :: Prospect Custom Field:: contract:: is:: blank. Add an action of "Add to List" and an action of "Notify assigned user."
- C. Build a segmentation rule with the criteria of :: Prospect Custom Field :: Contract:: is :: Renewed and an action of "Add to list" and an action of "Notify assigned user."
- D. Build a dynamic list with the criteria of:: Prospect Custom Field :: Contract:: is:: blank. Associate the list to the Renewal Engagement program and add an action of "Notify assigned user" at intervals.
正解:D
質問 # 33
Pardot's Permission Based Marketing Policy helps ensure your emails don't get flagged as spam. CAN-SPAM provisions include
- A. Identify the message as an ad
- B. Honor opt-out requests promptly
- C. Don't use deceptive subject lines
- D. Tell recipients how to opt out of receiving future email from you
- E. Tell recipients where you're located
- F. Monitor what others are doing on your behalf
- G. Don't use false or misleading header information
正解:A、B、C、D、E、F、G
質問 # 34
The LenoxSoft marketing team compiled a spreadsheet of all attendees who visited their tradeshow booth at a recent event in Chicago. They realize not everyone at the event may be interested in their product so they create new leads in Salesforce for individuals who have submitted an interest form on their website in addition to attending the event.
All new leads from the event should be evenly distributed to their Chicago Sales User Group.
What would be the optimal sequence to meet these requirements?
- A. . A Import prospects and add to "Chicago Event" list > Run an automation rule to "Assign prospect to user in group" based on the criteria "Pardot form :: -Any- :: Was completed successfully" AND "Prospect List :: is member of :: Chicago Event"
- B. Run an automation rule to "Assign prospect to user in group" based on the criteria "Pardot form :: - Any- :: was completed successfully" AND "Prospect Event :: is :: Chicago Event" > Import prospects and add them to the "Chicago Event" list
- C. Run an automation rule for each user in the Chicago Sales User Group to "Assign prospect to user" based on the criteria "Prospect form :: -Any- :: Was completed successfully" AND "Prospect List :: is member of :: Chicago Event" > Import prospects and add them to the "Chicago Event" list
正解:A
質問 # 35
LenoxSoft's web developer told the marketing team that the company website already has a Google Analytics tracking code in place, so the Pardot tracking code is unnecessary.
Which two benefits of installing the Pardot tracking code should be considered?
Choose 2 answers
- A. Associate visitor activity to a prospect on form submission.
- B. Track the prospect's click path through the website's content.
- C. Trigger page actions to occur when a prospect visits a certain URL.
- D. Capture complete demographic information about an anonymous visitor.
正解:B、C
質問 # 36
LenoxSoft has two Pardot accounts: Account A and Account B.
Both accounts are syncing with the same Salesforce org. Their marketing teams have consolidated and have decided to merge Account B into Account A.
What action should they take to successfully complete the migration?
- A. Include prospect activity history from Account B in their prospect import if they want to retain it.
- B. Get a brand new Pardot org and migrate both Account A and Account B into it.
- C. Manually rebuild any automations built in Account B in Account A.
- D. Export existing custom field mappings to import desired fields into Account A.
正解:C
解説:
https://help.salesforce.com/articleView?id=000318300&type=1&mode=1
質問 # 37
Which is true about Pardot Flile Hosting limits
- A. Pardot Growth Edition: 1GB Pardot Plus Edition: 5GB Pardot Advanced Edition: 10GB
- B. No limits at all
- C. Pardot Growth Edition: 100MB Pardot Plus Edition: 500MB Pardot Advanced Edition: 10GB
- D. Pardot Growth Edition: 500MB Pardot Plus Edition: 2GB Pardot Advanced Edition: 5GB
正解:C
質問 # 38
LenoxSoft added Engagement History metric fields to campaign page layouts in their Salesforce org. All of the values for the Engagement History metric fields are "0".
What could be the explanation for this experience?
- A. The campaign is not a connected campaign so the data is not syncing.
- B. The engagement with those assets happened before the fields were added to the page layouts.
- C. The data hasn't been refreshed in 24 hours so the values haven't been updated.
- D. The Pardot users do not have the Pardot permission set and cannot see the data.
正解:A
解説:
Explanation
https://resources.docs.salesforce.com/latest/latest/en-us/sfdc/pdf/engagement_history_implementation_guide.pdf
質問 # 39
LenoxSoft's marketing manager needs to determine the number of submissions that have come through a form on a Pardot landing page. Which two places could this information be found?
Choose 2 answers
- A. The sum of total conversions from the form and landing page reports.
- B. The Engagement Dashboard in B2B Marketing Analytics.
- C. The total submissions reflected on the landing page report in Pardot.
- D. The total submissions reflected on the form report in Pardot.
正解:B、C
質問 # 40
How many variations of Dynamic Content it is possible to create
- A. 0
- B. A/B (2)
- C. A-C (3)
- D. A-Z (25)
正解:D
質問 # 41
LenoxSoft wants to measure their brand awareness to raise their brand recognition for their company. The company wants to use Pardot to increase the number of impressions across their online channels. Which are the best reports to monitor impressions to help measure LenoxSoft's brand awareness of a period of time?
- A. Monitor no of prospects, form submission and email open rate reports month over month
- B. Monitor no of visitors, social post enagements and natural search reports month over month
- C. Monitor no of visitors, form conversion and email click-through rate reports month over month
- D. Monitor no of prospects, social post enagements and paid search reports month over month
正解:B
質問 # 42
Which one is not an email template you can create in Pardot? [Choose one answer]
- A. "Autoresponder emails" template
- B. "One to one emails" template
- C. "Engage" template
- D. "List emails" template
正解:C
質問 # 43
When integrating Pardot Ultimate edition with Salesforce custom objects, what are two key attributes to ensure seamless custom object integration? Select 2
- A. Lead, Contact or Account record added as a Related Object to the Salesforce custom object
- B. Salesforce Connector User has 'Read' permission to the custom object
- C. Campaign or Opportunity record added as a Related Object to the Salesforce custom object
- D. Customized 'Display in Table' values when configuring fields
正解:A、B
質問 # 44
With Pardot, what is the recommended way to measure the success of an email campaign?
- A. HTML Open Rate
- B. Spam complaints.
- C. Email Complain Rate
- D. Click Through rate
正解:D
質問 # 45
Lenoxsoft needs to sync their Salesforce custom objects to Pardot prospects in order to run an automation rule.
What is the first step in the process of setting up custom object syncing between the two systems?
- A. Configure the Salesforce custom object to relate to th< account, lead, or contact
- B. Adjust the sync behavior on the pardot custom object to use the Salesforce value
- C. Perform a full Pardot database sync, prior to creating the Salesforce custom object
- D. Create the Pardot custom object on the prospect level before the prospect Account level
正解:A
質問 # 46
What is true about grading? [Choose two answers]
- A. A prospect can be associated to multiple profiles.
- B. All prospects start with a grade of D.
- C. Matching or unmatching a criteria will result in an increase or decrease of the grade by 1/3 ,2/3 or 3/3 of a grade.
- D. You cannot change the default profile criteria
正解:B、C
質問 # 47
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Salesforce Certified Pardot Consultant試験は、Pardotの専門知識を持ち、マーケティング自動化の分野でキャリアを追求したい個人のために設計されています。この認定試験は、Pardot自動化ツールを使用してビジネスソリューションを開発する候補者の知識と専門知識を検証します。Pardot Consultant試験は、Pardotを使用してマーケティングキャンペーンを設計および実装する経験を持つ専門家にとって、スキルと知識を潜在的な雇用主にデモンストレーションする絶好の機会です。
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