最新のSalesforce Marketing-Cloud-Administrator試験問題解答がズラリ
Marketing-Cloud-Administrator試験練習テスト問題（更新された166問あります)
質問 # 46
A user asks a Marketing Cloud admin to update and increase their session timeout setting. Which three considerations should the admin review before making this update?
Choose 3 answers
- A. Typical length of time users spend in Marketing Cloud
- B. Change impacts all users
- C. Frustration of users upon timeouts
- D. Best practice suggests a 20-minute timeout setting
- E. Security risk of unauthorized users for longer timeout settings
正解：B、D、E
質問 # 47
A Marketing Cloud admin needs to warm their accounts Dedicated IP.
What option for segmentation aligns with the IP Warming process?
- A. Segment subscribers with soft bounces in their own dedicated send
- B. Segment to those recipients receiving text email versions first
- C. Segment by geographic region as after-hours sends will be marked as spam
- D. Segment by domain to limit number of sends to each email provider
正解：D
質問 # 48
A Marketing Cloud admin has been asked to update their Marketing Cloud SFTP password Where in Setup could they accomplish this task?
- A. Feature Settings
- B. Company Settings
- C. Security
- D. Data Management
正解：D
解説：
Explanation
Data Management is where in Setup they could accomplish this task. Data Management is a section in Setup that allows marketers to manage their data sources, imports, exports, and transfers in Marketing Cloud. Data Management includes a subsection called FTP Accounts, where marketers can create and manage their SFTP users and passwords for secure file transfers.
質問 # 49
Northern Trail Outfitters wants to bring subscriber data from its data warehouse into Marketing Cloud.
Which 2 fields would need minimal consideration, for size/scalability related reasons, when creating a data extension to house the data?
Choose 2 answers
- A. Decimal
- B. Number
- C. Text
- D. Boolean
正解：B、D
解説：
Explanation
The two fields that would need minimal consideration for size/scalability related reasons when creating a data extension to house the data are:
* Number. This is a field type that stores numeric values in a data extension. A number field can store up to 18 digits before the decimal point and up to 2 digits after the decimal point5. A number field has a fixed size of 8 bytes regardless of the number of digits stored in it. Therefore, a number field would need minimal consideration for size/scalability related reasons when creating a data extension.
* Boolean. This is a field type that stores logical values in a data extension. A boolean field can store only two possible values: true or false5. A boolean field has a fixed size of 1 byte regardless of the value stored in it. Therefore, a boolean field would need minimal consideration for size/scalability related reasons when creating a data extension. The other options are incorrect because:
* Text. This is a field type that stores alphanumeric values in a data extension. A text field can store up to
4000 characters per value5. A text field has a variable size depending on the number of characters stored in it; each character takes up 1 byte of space. Therefore, a text field would need considerable consideration for size/scalability related reasons when creating a data extension.
* Decimal. This is a field type that stores numeric values with decimal precision in a data extension. A decimal field can store up to 28 digits before the decimal point and up to 10 digits after the decimal point5. A decimal field has a variable size depending on the number of digits stored in it; each digit takes up 0.5 bytes of space. Therefore, a decimal field would need considerable consideration for size/scalability related reasons when creating a data extension.
質問 # 50
What should be confirmed to ensure Journey Builder directs the subscribers correctly?
- A. Entry Source attributes are available in Journey Settings.
- B. Journey Data is used for the Decision Split.
- C. Contract Data is used for the Decision Split.
- D. Filter Contacts are enabled to refine the audience.
正解：C
解説：
Explanation
To ensure Journey Builder directs the subscribers correctly, contact data should be used for the decision split.
Contact data is the data that is stored in the contact model and is available for all journeys. Journey data is the data that is captured at the point of entry and is specific to each journey.
質問 # 51
Northern Trail Outfitters wants to bring subscriber data from its data warehouse into Marketing Cloud.
Which 2 fields would need minimal consideration, for size/scalability related reasons, when creating a data extension to house the data?
Choose 2 answers
- A. Text
- B. Decimal
- C. Number
- D. Boolean
正解：A、B
質問 # 52
A large retail company has selected Marketing Cloud and has asked to be fully migrated from their existing platform in three weeks. They have communicated the following: They currently have 3 million customers.
They email customers twice a week with no known deliverability issues. Their contract includes one Sender Authentication Package (SAP).
Which two responses articulate proper IP warming? Choose 2 answers
- A. IP ramp -up can be accelerated by migrating to pre -warmed IP addresses.
- B. IP ramp -up can be bypassed, given their historical lack of deliverability issues.
- C. IP ramp -up is important to establish a positive sender reputation.
- D. IP ramp -up takes four to six weeks to be able to fully send to all 3 million customers.
正解：C、D
解説：
Explanation
IP ramp-up takes four to six weeks to be able to fully send to all 3 million customers and IP ramp-up is important to establish a positive sender reputation. These responses articulate proper IP warming, which is the process of gradually increasing email volume from a new or unused IP address to build trust and credibility with Internet Service Providers (ISPs)
質問 # 53
Northern Trail Outfitters uses Marketing Cloud Connect to leverage Sales Cloud data in their journeys. a user recently reported the data coming from Sales Cloud is NOT up to date.
Where should the Marketing Cloud admin begin troubleshooting?
- A. Email Studio > Synchronized Data Extensions
- B. Contact Builder > Synchronized Data Extensions
- C. Contact Builder > Data Sources
- D. Automation Studio > File Transfers
正解：C
質問 # 54
A Marketing Cloud admin is tasked with overhauling the data model for Enterprise. While the current data model is isolated to the email channel and there are plans to expand to both SMS and Push channels in the near future.
Which three data preparations should be made to retain high data quality in the new mode? Choose 3 answers.
- A. Normalize data and fields to prevent redundancy.
- B. Ensure every data source has a sendable field.
- C. Identify and assign appropriate keys to tie records together.
- D. Ensure all available data is included.
- E. Remove nonessential data for marketing purposes.
正解：A、C、E
質問 # 55
A large retail company has selected Marketing Cloud and has asked to be fully migrated from their existing platform in three weeks. They have communicated the following: They currently have 3 million customers. They email customers twice a week with no known deliverability issues. Their contract includes one Sender Authentication Package (SAP).
Which two responses articulate proper IP warming? Choose 2 answers
- A. IP ramp -up can be accelerated by migrating to pre -warmed IP addresses.
- B. IP ramp -up can be bypassed, given their historical lack of deliverability issues.
- C. IP ramp -up is important to establish a positive sender reputation.
- D. IP ramp -up takes four to six weeks to be able to fully send to all 3 million customers.
正解：C、D
質問 # 56
Northern Trail Outfitters has Marketing Cloud users who need data extension View and Update permissions for campaigns related to B3C sales, out not any permissions for campaigns related to B2B sales.
How should they accomplish this?
- A. Update data extension object level permissions
- B. Create a new business unit
- C. Create a shared data extension
- D. Create separate folders and add permissions
正解：D
質問 # 57
Northern Trail Outfitters (NTO) wants to implement a drip campaign to its highest -value outdoor sports customers. NTO is including a deep product discount and wants to limit the audience to not only its best customers, but also those customers most likely to respond.
Which three criteria should the customer use to create an audience for this campaign?
Choose 3 answers
- A. Conversion Rate
- B. Proximity to Store
- C. Lifetime Purchase Value
- D. Ages in Household
- E. Last Purchase Date
正解：A、C、E
解説：
Explanation
Lifetime Purchase Value, Conversion Rate, and Last Purchase Date are three criteria that the customer should use to create an audience for this campaign. These criteria help to identify the highest-value outdoor sports customers who are most likely to respond to the product discount
質問 # 58
A Marketing Cloud admin wants to ensure email sends exclude their testing prefix of [PREVIEW] in the subject line when deploying from Email Studio.
What should the admin do to prevent the prefix from deploying in live sends?
- A. Require several campaign approvals
- B. Use Proof instead of [PREVIEW]
- C. Add [PREVIEW] to the subject line validation list
- D. Wrap the subject line with AMP script
正解：D
解説：
Explanation
The best way to prevent the prefix [PREVIEW] from deploying in live sends is to wrap the subject line with AMP script that checks if the send is a test send or a live send. For example:
%%[
IF _IsTestSend == true THEN
SET @subject = "[PREVIEW] " + @subject
ENDIF
]%%
Using Proof instead of [PREVIEW] does not solve the problem, as it still shows up in live sends. Adding
[PREVIEW] to the subject line validation list does not prevent it from deploying, but rather prevents any email with [PREVIEW] in the subject line from being saved. Requiring several campaign approvals does not guarantee that the prefix will be removed before sending.
質問 # 59
(NTO) wants to use complex criteria to identify subscribers for a special promotional email. Especially they want to target subscribers who opened or engaged with an email within the last 30 days and live within 10 miles of an NTO store.
What should NTO do to create this audience?
- A. Measures
- B. Journey
- C. Data Filters
- D. SQL Queries
正解：A
質問 # 60
Northern Trail Outfitters has a mobile app.
Which two products would allow them to send push notifications to customers with their mobile app7 Choose 2 answers
- A. Contact Builder
- B. MobileConnect
- C. MobilePush
- D. Journey Builder
正解：C、D
質問 # 61
An email marketing manager is planning to send a promotional email to one million subscribers.
Which data structure should be used?
- A. Data Extension
- B. Group
- C. Publication List
- D. List
正解：A
解説：
Explanation
To send a promotional email to one million subscribers, NTO should use a data extension as their data structure. A data extension is a table that stores subscriber data in Marketing Cloud. A data extension can store up to 30 million records per data extension and up to 100 million records per account2. A data extension can also support advanced segmentation, personalization, and reporting features for email sends
質問 # 62
Northern Trail Outfitters (NTO) has a franchise model which allows locally-owned stores to operate under the corporate umbrell a. They are required by corporate policy to email each franchisee a monthly statement, but the statement cannot be publicly accessible Which Marketing Cloud product should NTO purchase as a solution?
- A. Email Rachments
- B. Distributed Sending
- C. Content Syndication
- D. Analytics Builder
正解：A
解説：
Explanation
Email attachments is the Marketing Cloud product that NTO should purchase as a solution. Email attachments allows you to attach files such as PDFs or CSVs to your email messages. The files are stored securely in Marketing Cloud and are not publicly accessible. Distributed sending is not a suitable solution because it allows franchisees to send their own emails using NTO's content, not receive emails from NTO. Content syndication and Analytics Builder are not relevant for this scenario.
質問 # 63
What should be confirmed to ensure Journey Builder directs the subscribers correctly?
- A. Entry Source attributes are available in Journey Settings.
- B. Contract Data is used for the Decision Split.
- C. Filter Contacts are enabled to refine the audience.
- D. Journey Data is used for the Decision Split.
正解：D
質問 # 64
A Marketing Cloud admin is setting up Northern Trail Outfitter's newest business units and several users to assign to the new business units.
How would the admin assign users to the business units?
- A. Give permissions to users at top-level account to assign their own business units.
- B. Search for the individual user, select their name and click Edit Business Units.
- C. Re-import the users to update their assigned business units
- D. Search for the individual user, select their name, and click Manage Business Units.
正解：C
質問 # 65
A Contact Delete request has been processed for subscribers who have been sent an email. to previously in a northern action did NOT target all contacts in their account and a significant number of contacts which are still remaining.
Which two data would still exist in the account?
Choose 2 answers
- A. Contact-specific data at the job level
- B. Contact data in sendable data extensions
- C. Contact data in non-sendable data extensions
- D. General tracking data at the job level
正解：A、D
解説：
Explanation
After a Contact Delete request has been processed for subscribers who have been sent an email previously, the following data would still exist in the account:
* Contact-specific data at the job level. This includes data such as open rate, click rate, bounce rate, and unsubscribe rate for each individual contact who received an email. This data is not deleted because it is used for reporting and analytics purposes.
* General tracking data at the job level. This includes data such as total number of sends, opens, clicks, bounces, and unsubscribes for each email job. This data is not deleted because it is used for reporting and analytics purposes. The other options are incorrect because:
* Contact data in non-sendable data extensions. This includes data such as name, address, phone number, and other attributes for each contact. This data is deleted because it is not used for sending emails and it is considered personal information.
* Contact data in sendable data extensions. This includes data such as email address and subscriber key for each contact. This data is deleted because it is used for sending emails and it is considered personal
* information.
質問 # 66
A Marketing Cloud admin has been asked to Include Sales Cloud data in their queries.
Which feature would allow this functionality?
- A. Query Studio
- B. Synchronized Data Sources
- C. Journey Builder
- D. CloudPages
正解：B
解説：
Explanation
Synchronized Data Sources is the feature that would allow this functionality. Synchronized Data Sources are data sources that allow marketers to import and synchronize data from Salesforce CRM objects into Marketing Cloud data extensions. Synchronized Data Sources can be configured with different settings, such as sync frequency, field mapping, and filter criteria. Synchronized Data Sources enable marketers to use Sales Cloud data in their queries and other Marketing Cloud activities.
質問 # 67
When customers use the Marketing Cloud default Profile Center link to unsubscribe it causes users to not receive emails from any other business unit.
What could explain this behavior?
- A. Is removed Business unit unsubscribe setting causes an Enterprise level unsubscribe
- B. Data in data extensions corresponding to the customer
- C. The user gets Added to a blocklist that causes an Enterprise level unsubscribe
- D. The user Is getting deleted from the AN Subscribers list
正解：A
解説：
Explanation
Business unit unsubscribe setting causes an Enterprise level unsubscribe is what could explain this behavior.
Business unit unsubscribe setting is a setting that determines how unsubscribes are handled across different business units in an account. If this setting is enabled, when a subscriber unsubscribes from an email sent from one business unit, they will also be unsubscribed from all other business units in the account. This is also known as an Enterprise level unsubscribe
質問 # 68
A large retail company has selected Marketing Cloud and has asked to be fully migrated from their existing platform in three weeks. They have communicated the following: They currently have 3 million customers.
They email customers twice a week with no known deliverability issues. Their contract includes one Sender Authentication Package (SAP).
Which two responses articulate proper IP warming? Choose 2 answers
- A. IP ramp -up can be accelerated by migrating to pre -warmed IP addresses.
- B. IP ramp -up can be bypassed, given their historical lack of deliverability issues.
- C. IP ramp -up is important to establish a positive sender reputation.
- D. IP ramp -up takes four to six weeks to be able to fully send to all 3 million customers.
正解：C、D
解説：
Explanation
IP ramp-up takes four to six weeks to be able to fully send to all 3 million customers and IP ramp-up is important to establish a positive sender reputation. These responses articulate proper IP warming, which is the process of gradually increasing email volume from a new or unused IP address to build trust and credibility with Internet Service Providers (ISPs)
質問 # 69
Northern Trail Outfitters wants to use Synchronized Data Sources to sync Contact data from Salesforce CRM.
However, they only want to sync records they would be able to send to reducing the amount of data being brought over.
Which two filtering options could be used when configuring the Contact synced object?
Choose 2 answers
- A. Select all records which are active in All Subscribers
- B. Select all records with an email address
- C. Select all records where Has OptedOutofEmail is FALSE
- D. Select all records which have opened an email in the past six months
正解：B、C
解説：
Explanation
Synchronized Data Sources can use two types of filters: attribute filters and relationship filters. Attribute filters are based on the fields of the object being synced, such as email address or opt-out status. Relationship filters are based on the fields of a related object, such as account or campaign. Filtering by email open activity or subscriber status is not possible with Synchronized Data Sources.
質問 # 70
Which three considerations should be made when setting up Distributed Marketing?
Choose 3 answers
- A. Default options can be set up for the greeting in the email.
- B. Business users can select any email at time of send.
- C. A journey can be connected to one or more Campaigns.
- D. Messages can be sent to Contacts, Leads, and Person Accounts.
- E. The DM administrator Profile is required to access Distributed Marketing.
正解：B、C、D
質問 # 71
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