Interaction-Studio-Accredited-Professional問題集合格保証付きの合格できるInteraction-Studio-Accredited-Professional試験2022年更新
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質問 40
A customer service representative for a bank is on the phone with a prospect and wants to promote the next best offer based on digital behaviour. How would they accomplish this in service cloud?
- A. Manually sync data from Interaction studio to service cloud
- B. Leverage service cloud to inform IS in real-time
- C. Use machine learning to serve product/ content recommendations in email sent by your ESP
- D. The agent uses a customized next best offer widget powered by the interaction studio connector
正解: D
質問 41
When should you define goals and filters?
- A. When you are reviewing campaign statistics for a published campaign
- B. Before launching a campaign that you want to measure against a goal or filter
- C. After launching a campaign that you want to measure against a goal or filter
- D. Over time, when you have something new you want to meausure
正解: A
質問 42
Which campaign type needs to be configured to setup the interaction studio connector for sales and service clouds?
- A. Mobile campaign
- B. Email campaign
- C. Web campaign
- D. Server-side campaign
正解: D
質問 43
Which three components of a server side campaign can be defined by a business user?
- A. Experience rules
- B. Campaign responses
- C. Promoted content
- D. User attributes
- E. Campaign rendering
正解: A,C,D
質問 44
What qualifies a web visitor to see any experience of a web campaign?
- A. Einstein Recipe Ingredients
- B. Einstein Next Best Action
- C. Email campaign rules
- D. Campaign tracking rules
正解: A
質問 45
What are the three primary areas of data stored in IS which represent a company's key business informative?
- A. Operational information
- B. User behaviour
- C. Shadow catalog information
- D. Statstical tracking of KPI's
- E. Employee performance
正解: B,C,D
質問 46
Which feature allows a business user to overlay campaign creation and editing directly on their website?
- A. Javascript Beacon
- B. Web SDK
- C. Web Extension
- D. Visual Editor
正解: B
質問 47
What is the interaction studio terminology for the collection of products and content as well as related categories, and tags - such as brand, gender, style, keyword and author?
- A. Directory
- B. Dimensions
- C. Channel
- D. Catalog
正解: B
質問 48
How often does interaction studio poll the sftp for new files for ingestion?
- A. Immediately
- B. Daily
- C. Every 15 minutes
- D. Hourly
正解: C
質問 49
How does a developer share web templates from one dataset to another?
- A. Download to zip file, upload zip file
- B. Copy
- C. Deployment manager
- D. Clone
正解: A
質問 50
What are the two main functions of the Event API? (select 2)
- A. Process GDPR data or deletion requests
- B. Bulk load external campaign data
- C. Return campaign responses
- D. Capture user attributes and actions
正解: C,D
質問 51
How are anonymous visitors tracked?
- A. Interaction studio assigns a unique alphanumeric identifier using a first-party cookie
- B. Interaction studio assigns a unique alphanumeric identifier using a 3rd party cookie
- C. The browser assigns a 3rd party cookie
- D. The customer must assign a unique alphanumeric identifier using a first-party cookie
正解: A
質問 52
A brand is testing three campaigns, each one with a control experience. Which segment type can the brand setup to make sure the same group always gets the control experience?
- A. Location-based segment
- B. A/B test segment
- C. Control group segment
- D. Third party segment
正解: C
質問 53
The sitemap provides the functionality that enables IS to identify which three items?
- A. Templates
- B. attributes
- C. content zones
- D. campaign
- E. Page types
正解: B,C,E
質問 54
A brand's website is seeing high traffic but much of the behaviour is anonymous. How does IS unify anonymous identifies?
- A. IS constantly monitors identifying information then user determines matching to determine if two or more profiles identify
- B. IS uses probability matching to determine if two or more profiles represent for user identity
- C. IS synchronise anonymous and knows profiles once a day based or online traffic and data offer sources
- D. IS users third party software to match anonymous and knows identifies
正解: D
質問 55
What attribute and value is passed in the event API request for returning server side campaigns? [check]
- A. Source = Server
- B. Server side are always returned
- C. Server side = true
- D. Server Side messages = 1
正解: A
質問 56
Which user attribute data types are supported in the identity system?
- A. String
- B. Multistring
- C. String and Multistring
- D. String and integer
正解: A
質問 57
Which data feed integrates external system data into a user's profile levargaing identity attributes?
- A. Interaction feed
- B. Identity feed
- C. User Feed
- D. Catalog Feed
正解: C
質問 58
What is the rule criteria that you can use in the segment creation process?
- A. Email click throughs
- B. Actions
- C. Social mentions
- D. Dimensions
正解: B
質問 59
What is the maximum number of user attributes you can setup per dataset?
- A. 0
- B. 1
- C. 2
- D. 3
正解: C
質問 60
What are two ways to populate the interaction studio catalog? [check]
- A. ETL Feed
- B. Third-party integration
- C. Web sdk
- D. Email pixel
正解: A,C
質問 61
Which role would the admin assign a user if they need to view everything in interaction studio and create, update, publish and delete campaigns and recipes?
- A. Campaign author
- B. Viewer
- C. Editor
- D. Campaign editor
正解: D
質問 62
What are the components of an interaction studio web campaign? [check]
- A. Affinity, infobard and attribution window
- B. Email capture, homepage, and product requisite
- C. Configured recipe, visitor profile, and content window
- D. Experience, template, and content Zone
正解: D
質問 63
A business user created a segment to track everyone that has looked at the homepage today. How long does it take for a web visitor to join the ..... After viewing the homepage?
- A. Immediate
正解: A
質問 64
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