
Certified-Strategy-Designer実際の問題解答PDFには100%カバー率リアル試験問題
Certified-Strategy-Designer試験問題解答
質問 # 21
Cloud Kicks' (CK) product teams are well-led, productive, and meet their KPIs. However, the teams tend to become siloed and focused on their individual team priorities, occasionally leaving CK's customer experience fragmented.
Which tool should CK's strategy designer recommend to grow and nurture cross-departmental collaboration?
- A. Roadmap of cross-product features
- B. V2MOM with shared methods.
- C. Annual leadership summit
正解:B
解説:
Explanation
The best tool to grow and nurture cross-departmental collaboration is V2MOM with shared methods, as this helps align the teams around a common vision, values, methods, obstacles, and measures. A roadmap of cross-product features or an annual leadership summit may not be enough to foster ongoing collaboration and communication.
質問 # 22
Cloud Kicks learns that some website visitors, especially those who can't see high-contrast color palettes, do not convert into customers.
What should the strategy designer do to solve for this accessibility challenge"?
- A. Invite users to co-create as accessibility experts.
- B. Ideate marketing concepts to reach new audiences.
- C. Conduct an empathy workshop to understand the audience.
正解:A
解説:
Inviting users to co-create as accessibility experts means involving users who have accessibility needs or challenges in the design process as collaborators and consultants. This helps solve for the accessibility challenge by ensuring that the design meets the standards and expectations of the target audience. References:
https://trailhead.salesforce.com/en/content/learn/modules/salesforce-strategy-designer-certification-prep/invite-u
質問 # 23
Cloud Kicks learns that some website visitors, especially those who can't see high-contrast color palettes, do not convert into customers.
What should the strategy designer do to solve for this accessibility challenge"?
- A. Invite users to co-create as accessibility experts.
- B. Ideate marketing concepts to reach new audiences.
- C. Conduct an empathy workshop to understand the audience.
正解:A
解説:
Explanation
Inviting users to co-create as accessibility experts means involving users who have accessibility needs or challenges in the design process as collaborators and consultants. This helps solve for the accessibility challenge by ensuring that the design meets the standards and expectations of the target audience. References:
https://trailhead.salesforce.com/en/content/learn/modules/salesforce-strategy-designer-certification-prep/invite-u
質問 # 24
A strategy designer is kicking off a project to reimagine the high-end private banking experience for a financial services company.
What shouldtheydo to learn about the unique expectations of the company's customers?
- A. Send a survey to all stakeholders about their banking app attitudes, preferences, and desires.
- B. Interview 8-10 customers about how banking fits Into their lives and their ideal relationship with their bank.
- C. Share prototypes of different interface directions with 100 people who regularly use their bank's app.
正解:B
解説:
Explanation
Interviewing 8-10 customers about how banking fits into their lives and their ideal relationship with their bank is the best way to learn about the unique expectations of the company's customers. This method provides qualitative and contextual insights into the customers' needs, goals, pain points, and emotions.
References:https://trailhead.salesforce.com/en/content/learn/modules/salesforce-strategy-designer-certification-p
質問 # 25
A design team is following the design thinking process to create a vision for their new loyalty program. While design thinking is an iterative process, there are phases that follow a general order.
Which phase encompasses creating Jobs To Be Done?
- A. Deploy
- B. Prototype
- C. Define
正解:C
解説:
Creating Jobs To Be Done is part of the define phase of the design thinking process. This phase involves synthesizing the insights from the empathize phase and framing the problem statement in a human-centered way. Jobs To Be Done are statements that describe what customers are trying to achieve or accomplish through a product or service. References:
https://trailhead.salesforce.com/en/content/learn/modules/salesforce-strategy-designer-certification-prep/create-jo
質問 # 26
The strategy designer is creating a new loyalty program for Cloud Kicks and wants to map the key people who may influence or be impacted by the program.
Which mapping process should the designer use to achieve this goal?
- A. Journey Mapping
- B. Service Mapping
- C. Ecosystem Mapping
正解:C
解説:
Ecosystem Mapping is an appropriate tool for identifying key stakeholders, influencers, and entities that will interact with or be affected by the new loyalty program. This method helps in visualizing the broader context and relationships within the program's ecosystem, aiding in strategic planning and stakeholder management.
質問 # 27
A strategy designer is working on an app for the financial industry and gets the sense that stakeholders don't share a common understanding of customer pain points.
What should the strategy designer create to align stakeholders on the most important customer issues'?
- A. Service blueprint
- B. Journey map
- C. Data dashboard
正解:B
解説:
Explanation
A journey map is a tool that the strategy designer should create to align stakeholders on the most important customer issues. A journey map is a visual representation of the customer's experience with a product or service, from their perspective. It helps identify the customer's needs, goals, pain points, emotions, and touchpoints across different stages of their journey. It also helps prioritize and address the most critical customer problems or opportunities for improvement. References:
https://trailhead.salesforce.com/en/content/learn/modules/salesforce-strategy-designer-certification-prep/conduct
質問 # 28
Cloud Kicks wants to improve its digital commerce experience because it is losing prominence in the market. What should a strategy designer rely on to get stakeholder buy-in for a redesign?
- A. Inspiring graphics and personas
- B. Research findings and a competitive analysis.
- C. Wireframes and a total addressable market (TAM) calculation
正解:B
解説:
The best thing to rely on to get stakeholder buy-in for a redesign of digital commerce experience is research findings and a competitive analysis, as this helps demonstrate the user needs and pain points, and the market opportunities and threats. Wireframes and a total addressable market calculation or inspiring graphics and personas may not be persuasive or comprehensive enough for stakeholder buy-in.
質問 # 29
Cloud Kicks has identified the following challenge statement regarding an opportunity for customer service transformation: How might we improve our automated online chat experience to be a preferred channel for our customers to seek information and self-service toots?
Which metric should define a successful transformation outcome?
- A. Decreased length of support calls
- B. Increased goal completion rate
- C. Increased human takeover rate
正解:B
解説:
The metric that should define a successful transformation outcome is increased goal completion rate. This metric measures how often customers are able to complete their intended tasks or goals through the automated online chat experience, such as finding information or self-service tools. It indicates the effectiveness and satisfaction of the chat experience. References:
https://trailhead.salesforce.com/en/content/learn/modules/salesforce-strategy-designer-certification-prep/measure
質問 # 30
A design team presents their vision for a new product, and their executive team has some fundamental questions about how the product strategy will drive business outcomes.
What should the strategy designer do to address these concerns?
- A. Provide a breakdown of the strategy, linking features with consumer benefits and outcomes.
- B. Share stories from research that show the design team understands the customers' needs.
- C. Collect feedback and use it to define constraints for a new co-creation activity with stakeholders.
正解:A
解説:
The design team should provide a breakdown of the strategy, linking features with consumer benefits and outcomes, to address the concerns of the executive team. This helps communicate the value proposition and rationale of the product vision, and how it aligns with the business goals and objectives. References:
https://trailhead.salesforce.com/en/content/learn/modules/salesforce-strategy-designer-certification-prep/commun
質問 # 31
project team at Cloud Kicks framed this design challenge: "How might we help our customers amidst supply chain interruptions?
What information is missing that belongs in all well-written challenge statements?
- A. The hypothesis for the solution
- B. The desired outcome
- C. The persona being designed for
正解:C
解説:
A well-written challenge statement should clearly define the target user or persona to ensure the design solutions are tailored to their specific needs and contexts. Including the persona in the challenge statement focuses the team's efforts on creating solutions that are relevant and impactful for the intended audience.
質問 # 32
Cloud Kicks (CK) is committed to making its new Commerce Cloud accessible to everyone.
Which consideration should CK make when delivering this solution?
- A. Accessibility needs to be integrated throughout the entire project lifecycle.
- B. Adequate accessibility measures make usability testing redundant.
- C. Integrated accessibility evaluation methodologies are not helpful in this context.
正解:A
解説:
Explanation
The consideration that CK should make when delivering this solution is that accessibility needs to be integrated throughout the entire project lifecycle. Accessibility refers to the design and development of products or services that are usable by everyone, regardless of their abilities or disabilities. Accessibility needs to be considered and incorporated from the beginning to the end of the project, not as an afterthought or a separate process. This helps ensure that the solution meets the standards and guidelines for accessibility, and provides a positive and inclusive experience for all users. References:
https://trailhead.salesforce.com/en/content/learn/modules/salesforce-strategy-designer-certification-prep/integrate
質問 # 33
Cloud Kicks learns that some website visitors, especially those who can't see high-contrast color palettes, do not convert into customers.
What should the strategy designer do to solve for this accessibility challenge"?
- A. Invite users to co-create as accessibility experts.
- B. Ideate marketing concepts to reach new audiences.
- C. Conduct an empathy workshop to understand the audience.
正解:A
解説:
Explanation
Inviting users to co-create as accessibility experts means involving users who have accessibility needs or challenges in the design process as collaborators and consultants. This helps solve for the accessibility challenge by ensuring that the design meets the standards and expectations of the target audience.
References:https://trailhead.salesforce.com/en/content/learn/modules/salesforce-strategy-designer-certification-p
質問 # 34
The call center at Cloud Kicks (CK) is receiving higher call volumes than usual, which is leading to longer wait times for customers. CK has decided to engage a team to address this.
What should the strategy designer ask before framing the problem'?
- A. What problem(s) is CK trying to solve?
- B. What new technology trends exist for customer service?
- C. How does a competitor solve for a similar problem?
正解:A
解説:
Explanation
Before framing the problem, the strategy designer should ask what problem(s) CK is trying to solve, rather than jumping to solutions or assumptions. This helps clarify the scope and context of the challenge and identify the root causes and effects of the issue. References:
https://trailhead.salesforce.com/en/content/learn/modules/salesforce-strategy-designer-certification-prep/frame-c
質問 # 35
Cloud Kicks (CK) is working on enhanced functionality for an existing sates application.
What should CK do to ensure the proposed design is compatible with the current data model7
- A. Run a technical design critique.
- B. Create high fidelity prototypes.
- C. Perform end user testing.
正解:A
解説:
A technical design critique is a method that helps ensure the proposed design is compatible with the current data model by inviting feedback from technical experts, such as developers or architects. It helps identify potential issues or gaps in the design and suggest improvements or alternatives. References:
https://trailhead.salesforce.com/en/content/learn/modules/salesforce-strategy-designer-certification-prep/run-a-te
質問 # 36
A strategy designer wants to make a case to executive stakeholders to target a new, saturated market with the purpose of increasing new customer acquisition.
Which approach should the designer focus on?
- A. Make a presentation on design best practices and have industry experts speak on new market conditions.
- B. Create a clickable high fidelity prototype to assess feasibility and perform user research on desirability.
- C. Restate business goals and show how design could be used to de-risk exploration of this opportunity.
正解:C
解説:
The approach that the designer should focus on is to restate business goals and show how design could be used to de-risk exploration of this opportunity. This approach can help the designer align the new product vision with the executive stakeholders' expectations, needs, and priorities, and demonstrate how design methods and tools can help validate assumptions, identify risks, and test solutions in a saturated market. Making a presentation on design best practices or creating a clickable high fidelity prototype may not be enough to convince the executive stakeholders of the value proposition and feasibility of targeting a new market.
質問 # 37
A strategy designer creates a bridge from the project vision to product development through prioritization.
Which factor should be considered to minimize cost and maximize value?
- A. Velocity
- B. Usability
- C. Effort
正解:C
解説:
Effort is a factor that should be considered to minimize cost and maximize value when prioritizing ideas or features. Effort refers to the amount of time, resources, or complexity required to implement a solution. It helps estimate the cost-benefit ratio of each solution, and select the ones that deliver the most value with the least effort. References:
https://trailhead.salesforce.com/en/content/learn/modules/salesforce-strategy-designer-certification-prep/prioritiz
質問 # 38
Cloud Kicks (CK) wants to drive more business, brand loyalty, and product awareness at its retail partner stores. CK would like to have the ability to effectively run promotions and optimize in-store visits.
Which Salesforce product should be recommended for this business need?
- A. Marketing Cloud
- B. Loyalty Cloud
- C. Consumer Goods Cloud
正解:C
解説:
Consumer Goods Cloud is a Salesforce product that helps consumer goods companies optimize in-store visits, run promotions, increase sales, and improve customer loyalty. It is designed for businesses that sell products through retail partners and want to enhance their relationships with them. References:
https://www.salesforce.com/products/consumer-goods-cloud/overview/
For a business like Cloud Kicks looking to enhance brand loyalty, product awareness, and optimize in-store experiences, Consumer Goods Cloud is the recommended Salesforce product. It is designed specifically for the consumer goods industry to improve retail execution and drive more business through better in-store experiences, efficient route planning for sales reps, and promotion execution. Marketing Cloud is more suited for digital marketing campaigns across multiple channels, and Loyalty Cloud focuses on building customer loyalty programs, which doesn't directly address the need for optimizing in-store visits as Consumer Goods Cloud does.
質問 # 39
When a strategy designer creates an empathy map based on research insights, their deep understanding of the customer drives which outcome?
- A. Feasibility
- B. Viability
- C. Desirability
正解:C
解説:
When a strategy designer creates an empathy map based on research insights, their deep understanding of the customer drives desirability as an outcome. Desirability is the degree to which a product or service meets or exceeds the expectations, needs, and desires of the customers. By creating an empathy map, a strategy designer can gain a holistic and empathetic view of the customer's thoughts, feelings, actions, and pain points.
This can help the designer create solutions that are more attractive, satisfying, and meaningful for the customers. Viability and feasibility are not driven by empathy maps, as they relate to the business and technical aspects of a solution.
質問 # 40
An online retailer developing a new sales strategy that releases a new, limited time promotion every 10 minutes to keep shoppers engaged.
The retailer's strategy designer has concerns that the promotion falls into an ethical risk zone around addiction.
Which strategy should be used to bring potential issues to light?
- A. Create a provocative presentation showing how strategies like these will lead to unhealthy shopping behaviors, and send it to leadership.
- B. Release the project as intended knowing customer feedback will force the concerns to be addressed later.
- C. Design a workshop for the team to slow down and think through the potential consequences of the strategy to uncover stakeholder perspectives.
正解:C
解説:
The best strategy to use to bring potential issues to light for a sales strategy that falls into an ethical risk zone around addiction is to design a workshop for the team to slow down and think through the potential consequences of the strategy and uncover stakeholder perspectives, as this helps foster ethical awareness, reflection, and dialogue. Releasing the project as intended or creating a provocative presentation may not address the ethical risk or create alignment.
質問 # 41
Cloud Kicks has identified the following challenge statement regarding an opportunity for customer service transformation: How might we improve our automated online chat experience to be a preferred channel for our customers to seek information and self-service toots?
Which metric should define a successful transformation outcome?
- A. Decreased length of support calls
- B. Increased goal completion rate
- C. Increased human takeover rate
正解:B
解説:
Explanation
The metric that should define a successful transformation outcome is increased goal completion rate. This metric measures how often customers are able to complete their intended tasks or goals through the automated online chat experience, such as finding information or self-service tools. It indicates the effectiveness and satisfaction of the chat experience. References:
https://trailhead.salesforce.com/en/content/learn/modules/salesforce-strategy-designer-certification-prep/measure
質問 # 42
A strategy designer is working with a group of developers who have yet to buy into the team design process.
What should the strategy designer to do to engage them more?
- A. Invite the developers to lead the conversation for synthesis and persona development.
- B. Facilitate a workshop on ideating and sketching with the core team members.
- C. Conduct interviews with developers to gather insights on process approaches.
正解:B
解説:
The strategy designer should facilitate a workshop on ideating and sketching with the core team members to engage them more. A workshop is a collaborative session where participants work together to generate ideas, solve problems, or make decisions. Ideating and sketching are techniques to stimulate creativity and visualize concepts. By involving the developers in these activities, the strategy designer can help them understand the value of design thinking, foster their ownership of the process, and leverage their skills and perspectives.
Conducting interviews may provide some insights on process approaches, but it does not engage them in design work. Inviting them to lead the conversation for synthesis and persona development may put too much pressure on them if they are not familiar with these methods.
質問 # 43
Cloud Kicks (CX) has spent several months working to align the entire company around a vision based on inclusivity in the digital age. Because this project will span several years, the design team is concerned the vision will eventually be lost.
What should CK do to maintain the vision and create transformative change?
- A. Continuously align business goals to the vision.
- B. Realize the vision must be driven by business goals.
- C. Align the vision to current industry trends.
正解:A
解説:
Explanation
CK should continuously align business goals to the vision to maintain the vision and create transformative change. Business goals are the specific and measurable objectives that support the vision. By aligning business goals to the vision, CK can ensure that every decision and action is consistent with the desired future state, and that the vision is not diluted or distorted over time. Aligning the vision to current industry trends may not be relevant or sustainable for CK's unique value proposition. Realizing that the vision must be driven by business goals may undermine the purpose and direction of the vision.
質問 # 44
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