AD0-E208試験問題集を提供していますAdobe問題
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質問 # 29
Analyzing the data in the image below, a data analyst verifies that the report of "entries" per page, shows that the "HomePage A" page is responsible for only 3.4% of the total "entries" to the site:
When comparing this information with the Occurrences per Entry Pages report below, it verifies that the
"Homepage A" page has 4.5% of the total Occurrences of the Entry Pages:
Based on both the images and knowledge on the standard metrics of Adobe Analytics, which statement is correct?
- A. The Entry Page Dimension refers exclusively to the first page that a visitor lands on the site on every visit, so there are distortions regarding the period of analysis.
- B. Occurrences refers to all hits associated with a particular entry page, also counting events triggered throughout the session.
- C. The Entries metric refers to entries on a given page, and is counted every time the page loads on a visit.
正解：B
解説：
Explanation
Occurrences is a metric that counts every hit where a dimension value is set, including page views and events.
Therefore, if an entry page has more occurrences than entries, it means that visitors who entered through that page also triggered other events during their session. Entries is a metric that counts only the first hit of a visit where a dimension value is set, such as an entry page.
References: https://experienceleague.adobe.com/docs/analytics/components/metrics/occurrences.html?lang=en
https://experienceleague.adobe.com/docs/analytics/components/metrics/entries.html?lang=en
質問 # 30
In which order are these data components processed?
- A. Marketing Channel Rules > Page code > Processing Rules >VISTA Rules
- B. Page code > Processing Rules > VISTA Rules > Marketing Channel Rules
- C. Page code > VISTA Rules > Marketing Channel Rules > Processing Rules
正解：C
解説：
Explanation
The order in which these data components are processed is page code > VISTA Rules > Marketing Channel Rules > Processing Rules. This means that page code is processed first, then VISTA Rules are applied on top of page code data, then Marketing Channel Rules are applied on top of VISTA Rules data, and finally Processing Rules are applied on top of Marketing Channel Rules data.
References:
https://experienceleague.adobe.com/docs/analytics/admin/admin-tools/channel-manager/marketing-channels-ove
https://experienceleague.adobe.com/docs/analytics/admin/admin-tools/channel-manager/marketing-channels-ove
質問 # 31
Refer to the exhibit:
What is a valid interpretation of this Segment Comparison between Purchasers and Non-Purchasers segments?
- A. Purchasers are 81 % more likely to complete a Video View than Non-Purchasers.
- B. On average, Purchasers view 81 % more videos than Non-Purchasers.
- C. Video Views/Visitors is the most statistically significant difference between the two segments.
正解：B
解説：
Explanation
A valid interpretation of this Segment Comparison between Purchasers and Non-Purchasers segments is that on average, Purchasers view 81 % more videos than Non-Purchasers. This means that the average Video Views per Visitor for Purchasers is 81 % higher than that for Non-Purchasers. Video Views/Visitors is not the most statistically significant difference between the two segments, as it has a low confidence level of 68 %.
Purchasers are not 81 % more likely to complete a Video View than Non-Purchasers, as this would imply a probability or conversion rate, not an average.
References:
https://experienceleague.adobe.com/docs/analytics/analyze/analysis-workspace/components/segment-comparison
https://experienceleague.adobe.com/docs/analytics/analyze/analysis-workspace/components/segment-comparison
質問 # 32
What is the correct functionality when setting up Intelligent Alerts?
- A. Send an alert by SMS with a link to your Analysis Workspace project
- B. Send an alert by e-mail or SMS with a link to an auto-generated Analysis Workspace project
- C. Send an alert by e-mail with a link to your Analysis Workspace project
正解：C
解説：
Explanation
Intelligent Alerts is a feature that allows you to set up alerts based on data anomalies or thresholds in your Analysis Workspace projects. You can choose to send an alert by e-mail with a link to your Analysis Workspace project when the alert is triggered. Youcannot send an alert by SMS or with a link to an auto-generated Analysis Workspace project.
References:
https://experienceleague.adobe.com/docs/analytics/analyze/analysis-workspace/predictive-analytics/intelligent-al
https://experienceleague.adobe.com/docs/analytics/analyze/analysis-workspace/predictive-analytics/intelligent-al
質問 # 33
When creating a calculated metric, how far back does the preview show data for?
- A. Last year
- B. Last 90 days
- C. Can be selected by using the "Preview Date'' drop-down in the Calculated Metric Builder
正解：C
解説：
Explanation
When creating a calculated metric, the preview date range can be selected by using the "Preview Date" drop-down in the Calculated Metric Builder. This will allow you to see how your calculated metric performs for different periods of time, such as last week, last month, last quarter, etc.
References:
https://experienceleague.adobe.com/docs/analytics/analyze/analysis-workspace/calculated-metrics/calculated-me
https://experienceleague.adobe.com/docs/analytics/analyze/analysis-workspace/calculated-metrics/calculated-me
質問 # 34
A stakeholder wishes to build a Freeform Table in Analysis Workspace that consists of a list of specific pages on the company website and the number of visits to them.
They are not able to find a page dimension item for an existing page that they are looking for.
What would be recommended?
- A. Scroll down to the bottom of the page dimension list in the left rail and select "Show Top Items From Last 6 Months"
- B. Use the page dimension in a Freeform Table and change the workspace date range to "Last 180 ° days"
- C. Use the page dimension in a Freeform Table and use the custom date range "Last 6 Months"
正解：A
解説：
Explanation
If a stakeholder wishes to build a Freeform Table in Analysis Workspace that consists of a list of specific pages on the company website and the number of visits to them, but they are not able to find a page dimension item for an existing page that they are looking for, the best option is to scroll down to the bottom of the page dimension list inthe left rail and select "Show Top Items From Last 6 Months". This will refresh the page dimension list and show more items based on the last six months of data. Changing the workspace date range or using a custom date range in a Freeform Table will not affect the page dimension list in the left rail.
References:
https://experienceleague.adobe.com/docs/analytics/analyze/analysis-workspace/build/freeform-tables.html?lang=
https://experienceleague.adobe.com/docs/analytics/analyze/analysis-workspace/build/freeform-tables.html?lang=
質問 # 35
A curator clicks on a tile inside a Mobile Scorecard with no dimension applied to the tile. Which Dimensions will be displayed as the breakdown Dimension?
- A. Browser Type or Days
- B. Page Name or Browser
- C. Hour or Days
正解：C
解説：
Explanation
A Mobile Scorecard is a visualization that shows key metrics and trends for mobile devices. It can also show breakdowns by dimensions when a tile is clicked. If no dimension is applied to the tile, the default breakdown dimensions are Hour or Day, depending on the date range selected.
References:
https://experienceleague.adobe.com/docs/analytics/analyze/analysis-workspace/visualizations/mobile-scorecard.h
https://experienceleague.adobe.com/docs/analytics/analyze/analysis-workspace/visualizations/mobile-scorecard.h
質問 # 36
A UI/UX manager is concerned that a recent change in the design of a landing page may be confusing to visitors.
Which two variables would be used to evaluate the impact of the design change on site traffic to that landing page? (Choose two.)
- A. Bounce Rate
- B. Time Spent on Page
- C. Entries
- D. Visitors
正解：A、B
解説：
Explanation
Bounce rate and time spent on page are two metrics that can indicate how engaging and user-friendly a landing page is. A high bounce rate means that visitors are leaving the site after viewing only one page, which may suggest that the page is not relevant or appealing to them. A low time spent on page means that visitors are not spendingenough time to explore the content or take action on the page, which may also imply that the page is confusing or uninteresting.
References: https://experienceleague.adobe.com/docs/analytics/components/metrics/bounce-rate.html?lang=en
https://experienceleague.adobe.com/docs/analytics/components/metrics/time-spent.html?lang=en
質問 # 37
A UI/UX manager asks an analyst to create an Analysis workspace visualization that shows all visits to English (/En) pages. The workspace is accessible by multiple stakeholders, most of whom have edit access.
Which visualization approach would be used?
- A. Create a Freeform Table with Page Name and Visits. Filter Page Name by "contains = /en"
- B. Create a Freeform Table with Visits and drag and drop all Page Names that contain "/en" from the left rail into the rows of the Freeform Table.
- C. Create a Freeform Table with Page Name and Visits. Filter Page Name by "ends with = /en"
正解：A
解説：
Explanation
The best way to create an Analysis Workspace visualization that shows all visits to English (/en) pages is to create a Freeform Table with Page Name and Visits, and then apply a filter to Page Name by "contains = /en".
This will ensure that only the pages that have "/en" in their name will be shown in the table, regardless of their position in the URL. Filtering by "ends with = /en" would exclude pages that have other parameters after
"/en", and dragging and dropping all Page Names that contain "/en" would be tedious and prone to errors.
References:
https://experienceleague.adobe.com/docs/analytics/analyze/analysis-workspace/build/freeform-tables.html?lang=
https://experienceleague.adobe.com/docs/analytics/analyze/analysis-workspace/build/freeform-tables.html?lang=
質問 # 38
Refer to the exhibit.
The date range is applied at the panel level, and a different date range is applied on top of the "Orders'' metric.
Which values are displayed in the table?
- A. Only product orders that have been purchased both two months ago and last week
- B. Product orders recorded two months ago
- C. Product orders recorded last week
正解：A
解説：
Explanation
The values displayed in the table are only product orders that have been purchased both two months ago and last week. This is because when a date range is applied at both the panel level and the metric level, the resulting date range is the intersection of both date ranges. In this case, since the panel date range is two months ago and the metric date range is last week, only the data that falls within both date ranges will be shown.
References: https://experienceleague.adobe.com/docs/analytics/components/time/time-overview.html?lang=en
https://experienceleague.adobe.com/docs/analytics/components/time/time-overview.html?lang=en#date-range-in
質問 # 39
In Analysis Workspace a Flow Visualization can be created.
What is the benefit of using the correct configuration of Flow Visualization?
- A. It allows analyzation of the visitor's path for the same visit only
- B. It is based on instances of a dimension. However, this configuration does not offer the option to exclude repeated instances, for example, Page reloaded.
- C. It enables the expansion of a column to show all nodes. By default, only the top five nodes are displayed.
正解：C
解説：
Explanation
A Flow Visualization is a tool that shows the path that users take through a website or app. It can help identify common or uncommon behaviors, drop-offs, loops, or exits. One benefit of using the correct configuration of Flow Visualization is that it enables the expansion of a column to show all nodes. By default, only the top five nodes are displayed in each column, but you can click on the expand icon to see more nodes.
References:
https://experienceleague.adobe.com/docs/analytics/analyze/analysis-workspace/visualizations/flow.html?lang=en
https://experienceleague.adobe.com/docs/analytics/analyze/analysis-workspace/visualizations/flow.html?lang=en
質問 # 40
In which two visualizations is the Anomaly Detection report available? (Choose two.)
- A. Ranked Freeform Table
- B. Line Visualization by Week
- C. Line Visualization by Day
- D. Trended Freeform Table
正解：B、C
解説：
Explanation
Anomaly Detection is a feature that automatically detects statistical anomalies in your data based on a daily or weekly granularity. Therefore, it is only available in line visualizations by day or by week, not in ranked or trended freeform tables.
References:
https://experienceleague.adobe.com/docs/analytics/analyze/analysis-workspace/visualizations/line-visualization.h
質問 # 41
In Analysis Workspace, which two types of components can be used in order to filter the scope of the report to a specific section of the website? (Choose two.)
- A. Time
- B. Segments
- C. Dimensions
- D. Standard Metrics
正解：A、B
解説：
Explanation
In Analysis Workspace, segments and time are two types of components that can be used to filter the scope of the report to a specific section of the website. Segments are subsets of data based on certain criteria, such as page name, traffic source, device type, etc. Time is a component that allows you to specify a date range or granularity for your report. Dimensions and standard metrics are not components that can be used to filter the scope of the report, but rather to break down or measure the data.
References:
https://experienceleague.adobe.com/docs/analytics/components/segments/segments-overview.html?lang=en
https://experienceleague.adobe.com/docs/analytics/components/time/time-overview.html?lang=en
質問 # 42
A media agency is running a Display campaign, but none of the data is credited to the Display marketing channel in Adobe Analytics.
Here are some example tracking codes provided by the media agency:
?cid=disp_lifestyle_summer2019.088653 ?cid=disp_summer2019_branding_647821
?cid=disp_671244_hero_summer2019
The Marketing Channel Processing Rule for the Display channel is configured as follows:
What is causing the loss of data in Adobe Analytics?
- A. The Marketing Channel processing rule is using a different query string parameter.
- B. The Marketing Channel processing rule is not set up to collect data for the summer2019 campaign.
- C. The variables in the tracking code are not following a consistent taxonomy.
正解：A
解説：
Explanation
The reason why none of the data is credited to the Display marketing channel in Adobe Analytics is that the Marketing Channel processing rule is using a different query string parameter. The tracking codes provided by the media agency use the parameter "cid", but the processing rule is looking for the parameter "cmpid".
Therefore, the rule will not match any of the tracking codes and will not assign them to the Display channel.
References:
https://experienceleague.adobe.com/docs/analytics/admin/admin-tools/channel-manager/marketing-channels-ove
https://experienceleague.adobe.com/docs/analytics/admin/admin-tools/channel-manager/marketing-channels-ove
質問 # 43
In Analysis Workspace, what are two ways a Map Visualization can be built? (Choose two.)
- A. Representing geo segmentation data about visitor location on the DMA or Zip Code level
- B. Building a Map Visualization using one metric (including calculated metrics)
- C. Using IP address or Latitude/Longitude
- D. Building a Map Visualization using two or more metrics (including calculated metrics)
正解：A、B
解説：
Explanation
A Map Visualization can be built by representing geo segmentation data about visitor location on the DMA or Zip Code level, which are two dimensions that can be used in a map. Alternatively, a Map Visualization can be built by using one metric (including calculated metrics) that can be applied to any dimension that has geographic data associated with it, such as country or region.
References:
https://experienceleague.adobe.com/docs/analytics/analyze/analysis-workspace/visualizations/map.html?lang=en
https://experienceleague.adobe.com/docs/analytics/analyze/analysis-workspace/visualizations/map.html?lang=en
質問 # 44
The analytics team has created an Analysis Workspace project featuring a Freeform Table and a Flow Visualization in one Panel.
Why is the scheduled report just showing the Panel Name?
- A. The Freeform Table and Flow Visualization in the Panel were minimized.
- B. The Project was never curated.
- C. The Freeform Table and Flow Visualization were expanded.
正解：A
解説：
Explanation
When scheduling a report from an Analysis Workspace project, only the expanded visualizations in each panel will be included in the report. If the Freeform Table and Flow Visualization in the Panel were minimized, they will not show up in the scheduled report, only the Panel Name will.
References:
https://experienceleague.adobe.com/docs/analytics/analyze/analysis-workspace/share/schedule-project.html?lang
https://experienceleague.adobe.com/docs/analytics/analyze/analysis-workspace/share/schedule-project.html?lang
質問 # 45
What column options can an analyst choose to manage data feeds?
- A. Feed Name, Data Columns, Interval and Job history
- B. Report Suite, Destination Type, Destination Host and Interval
- C. Feed Name, Data Dimensions, Start Date and End Date
正解：B
解説：
Explanation
The column options that an analyst can choose to manage data feeds are Report Suite, Destination Type, Destination Host and Interval. These columns show information about each data feed configuration, such as which report suite it belongs to, what type of destination it uses (FTP or SFTP), what host name it connects to, and what interval it runs on (hourly or daily). Feed Name, Data Columns, Data Dimensions, Start Date and End Date are not column options for managing data feeds.
References: https://experienceleague.adobe.com/docs/analytics/export/data-feeds/data-feeds-ui.html?lang=en
https://experienceleague.adobe.com/docs/analytics/export/data-feeds/data-feeds-ui.html?lang=en#manage-data-f
質問 # 46
An analyst wants to exclude visits where a page with the name "Shopping Checkout" was viewed.
How would these visits be excluded from a report?
- A. A hit-based segment with one exclude condition: Page equals "Shopping Checkout"
- B. A visit-based segment with one include condition: Page does not equal "Shopping Checkout"
- C. A visit-based segment with one exclude condition: Page equals "Shopping Checkout"
正解：C
解説：
Explanation
The best way to exclude visits where a page with the name "Shopping Checkout" was viewed is to use a visit-based segment with one exclude condition: Page equals "Shopping Checkout". This will ensure that only the visits that did not include any hit where Page equals "Shopping Checkout" are included in the report. A hit-based segment with one exclude condition: Page equals "Shopping Checkout" will not work, as it will only exclude the hits where Page equals "Shopping Checkout", but not the entire visits. A visit-based segment with one include condition: Page does not equal "Shopping Checkout" will not work either, as it will include any visit that had at least one hit where Page does not equal "Shopping Checkout", even if it also had a hit where Page equals "Shopping Checkout".
References:
https://experienceleague.adobe.com/docs/analytics/components/segments/segment-tips.html?lang=en
https://experienceleague.adobe.com/docs/analytics/components/segments/segment-tips.html?lang=en#exclude-vi
質問 # 47
An analyst has been given a list of dimensions available to conduct an analysis on their hospital's doctor site.
The Solution Design Reference (SDR) contains:
eventl - Start Appointment Booking - Set on: Appointment Booking Start
event2 - Booking Complete - Set on: Appointment Booking Complete
eVarl - Doctor Type - Set on: event2
eVar2 - Number of Available Appointments - Set on eventl
propl -Appointment Pathing
Given the SDR, which report can be generated?
- A. Booking Completion Rate
- B. Time to Book an Appointment
- C. Length of Appointments
正解：A
解説：
Explanation
Given the SDR, the report that can be generated is Booking Completion Rate. This is a measure of how many visitors who started an appointment booking completed it. It can be calculated by dividing event2 (Booking Complete) by event1 (Start Appointment Booking). The other reports, Time to Book an Appointment and Length of Appointments, cannot be generated with the given SDR, as they require additional variables or data sources.
References:
https://experienceleague.adobe.com/docs/analytics/components/metrics/calculated-metrics.html?lang=en
https://experienceleague.adobe.com/docs/analytics/components/metrics/calculated-metrics.html?lang=en#calcula
質問 # 48
A chart displaying the daily trend of Orders and their performance against the daily average for the last month is needed.
How can this requirement be met?
- A. Use a Bullet Visualization to trend the Orders and Day dimension in the same chart.
- B. Use a Histogram Visualization to trend the Orders and enable the settings to show the trend against the average value.
- C. Use a Line Visualization to trend the Orders and the daily average as a Calculated Metric in the same chart.
正解：C
解説：
Explanation
The best way to display the daily trend of Orders and their performance against the daily average for the last month is to use a Line Visualization to trend the Orders and the daily average as a Calculated Metric in the same chart. A Calculated Metric can be created by using the Average function on Orders and applying a date range of last month. A Line Visualization can show both metrics as lines on the same chart, allowing for easy comparison.
References:
https://experienceleague.adobe.com/docs/analytics/analyze/analysis-workspace/calculated-metrics/calculated-me
https://experienceleague.adobe.com/docs/analytics/analyze/analysis-workspace/calculated-metrics/calculated-me
質問 # 49
The Solution Design Reference (SDR) document states that the expiration setting for eVarl 1 is "never" and the allocation is Most Recent (Last).
What happens to the persisted value when there is a new value collected for eVar11?
- A. The new and old values are collected separately.
- B. The old value is overwritten.
- C. The old value is not overwritten.
正解：B
解説：
Explanation
Since eVar11 has the allocation setting of Most Recent (Last), it means that it will always capture the last value that was set for that variable in a visit. Therefore, if there is a new value collected for eVar11, it will overwrite the old value that was previously persisted.
References:
https://experienceleague.adobe.com/docs/analytics/components/variables/conversion-variables/conversion-var-ov
質問 # 50
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